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New Research : Which company branding has stood the test of time?

New Research : Which company branding has stood the test of time?

by on August 11, 2018

Britain’s favourite logo is Coca-Cola’s, according to a new poll. The iconic red and white symbol was first revealed in the late 1800s and has remained largely unchanged ever since.

It’s so popular the logo can commonly be found on fashionable clothing items, homeware and other desirables - while vintage items featuring the logo can sell for thousands of pounds. Second spot was secured by US fast-food chain, McDonald’s - ahead of Disney’s Mickey Mouse silhouette logo in third and Cadbury’s logo in fourth.

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Movers and Groovers : Paul Moss joins VCCPme as Head of Data & Analytics

Movers and Groovers : Paul Moss joins VCCPme as Head of Data & Analytics

by on August 24, 2017

VCCPme has welcomed Paul Moss on board in the newly created role of Head of Data and Analytics.

Paul has over 25 years data and insight experience spanning industries including financial services, retail, telecoms and fundraising.

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Omobono outperforms fastest growing sector in economy by 10x to win prestigious Queen’s Award for Enterprise in International Trade

Omobono outperforms fastest growing sector in economy by 10x to win prestigious Queen’s Award for Enterprise in International Trade

by on April 22, 2016

Omobono, the creativity and technology agency for business brands has been honoured with a coveted Queen’s Award for Enterprise. The Awards are given on a recommendation by the Prime Minister and announced by HM The Queen on her birthday.

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MediaCom enters global emotion measurement partnership with Realeyes

by on January 12, 2016

The rise of measuring facial expressions/emotions to improve advertising is getting hotter. Following Apple's purchase of Emotient, here's the news that MediaCom is partnering globally with Realeyes to use emotion measurement tech to improve the quality and placement of its clients' video ads.

This is the first partnership of its kind for a media agency. MediaCom will look to apply this across its client roster including brands such as P&G, Coca Cola, GSK, Shell, SONY Mobile and VW.

https://www.realeyesit.com/

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World Media Awards announces judging panel with major advertiser support

World Media Awards announces judging panel with major advertiser support

by on December 17, 2015

The World Media Group* can now announce its full panel of judges for the inaugural World Media Awards – twenty-two independent and international industry experts who will be judging entries in February 2016.

The awards are the first ever global media industry Awards to celebrate the best in content-driven communications campaigns that have truly international reach.

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Events : How the most innovative industry players leverage data to fuel precision targeting, efficiency, product development and consumer engagement.

by on January 29, 2015

iMedia Data-Fuelled Marketing Summit | Bringing together senior buyers and sellers of digital media (www.imediadatasummit.co.uk) 29 January, Skyloft @Millbank Tower, London

Realising data-driven precision marketing, product development and consumer experiences

Report back on the Summit to follow

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POSSIBLE Wins Shell as Strategic New Global Client

by on January 16, 2015

POSSIBLE London demonstrates momentum and will lead this strategic new global client relationship with Shell, as their global digital agency

Digital agency POSSIBLE today announced [more…]

Movers & Groovers: Omobono has announced a 20% increase in staff

by on February 28, 2014

L to R Maddie Cosco, Matthew Walko and Ellie Jones Omobono, the digital agency for business brands, has made a raft of new hires and two promotions to the Senior Management Team, as it significantly bolsters its offering for 2014.

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Movers and Groovers : Simon Marshall joins Billington Cartmell as CEO

by on November 25, 2013

Billington Cartmell Group has today announced that Simon Marshall will be joining as Chief Executive Officer, taking over from John Gellett.

Simon has over 20 years of experience under his belt having been Chief Executive of Publicis Dialog in the UK, Director at OgilvyOne and most recently Managing Director of The Marketing Store North America.

There, Simon was responsible for operations in both the US and Canada representing a diverse group of clients including McDonald’s, Nissan, Shell, Coca-Cola North America and General Mills amongst others.  Simon’s other UK and international client experience includes American Express, British Airways, General Motors, Zurich Financial Services and Renault.

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“Tell Shell and Bernie that we won’t be censored” Greenpeace UK

by on August 28, 2013

Post by Greenpeace UK.
Greenpeace UK

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