TheMarketingblog

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social media engagement

When it comes to proving the impact of your marketing efforts to your boss, how do you pick the most valuable metrics to present?

For campaigns to be effective, results and metrics must be constantly reviewed, and actions improved for best effect. Site visits, conversion rates, leads generated per channel, social media engagement, blog post shares, email click through – there’s a daily sea

When it comes to proving the impact of your marketing efforts to your boss, how do you pick the most valuable metrics to present? Read More »

Site visits, conversion rates, leads generated per channel, social media engagement, blog post shares, email click through – Inbound Marketing eBook

[eBook] A CMO’s Guide To Inbound Marketing ROI For campaigns to be effective, results and metrics must be constantly reviewed, and actions improved for best effect. Site visits, conversion rates, leads generated per channel, social media engagement, blog post shares,

Site visits, conversion rates, leads generated per channel, social media engagement, blog post shares, email click through – Inbound Marketing eBook Read More »

Auto Tweeting : Should You or Should You? / Jon Davey

Count down to this Thursday in Windsor… Jon Davey From jonathanldavey.com – AUTO Tweeting : Should You OR Should You? This is the title of my presentation at The Thames Valley EXPO 13th June at Windsor Racecourse on the topic

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Events : 360 Degrees of a Social Company / SMI 2013 Conference

SMI 2013 Conference 360 Degrees of a Social Company How social tools, technologies and thinking are shaping the next generation of successful companies and organisations. Nowadays, almost every FTSE 250 company is employing social media in their business planning and

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Twitter needs to be fun – @windsordaily offers this opportunity by Jonathan L Davey

It might sound obvious to say twitter needs to be fun to be RTd but most people / companies deploying twitter tend to just bang on about themselves… very dull… some fun Twitter engagement after the Olympics resulted in my

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10 social media mistakes you don’t have to make / Sendible

Most companies and their brands are now waist deep in social media engagement. But mistakes, both well-intentioned and not so much, are being made. Since avoiding mistakes is a lot easier than correcting them, here’s 10 sure-fire social media slip-ups to

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