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Social Media Revamp: How to restart your social media campaign

Social Media Revamp: How to restart your social media campaign

by on March 24, 2017

A few years ago, social networking sites were seen as ways for people to connect with each other.

Back then, there were no brands or corporations who took social media seriously. That soon changed and a lot of companies were left behind. Even today, there are still corporations and businesses who are trying to get their social media efforts more organised.

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How to start an online store: Utilise competition and consumer input

by on May 27, 2014

Now that you have started your store, you need to consider what changes to make in order to keep it growing and being a success. Starting an online store does not stop with the initial setup but requires significant evolution and growth in your store.

How do you do this? Simple. You make changes based on customer input and by researching and watching your competition.

Making changes to match or beat the competition will help keep your store afloat, and by implementing the changes your customers suggest, you will create a very happy client base. We will discuss how to utilize the competition and how to implement customer input to grow your store.

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The Search Agency & the Mobile Experience Scorecard / ‘Apple takes last place’

by on November 14, 2013

New Data from The Search Agency Shows that Retail on the Go is still Sub-Par; REI Wins, While Apple Takes Last Place

The Search Agency has today released its Mobile Experience Scorecard of the top 100 US retailers, including a full analysis of the mobile websites of the top 100 retailers in the U.S

The report calculated a total score out of five for each of the retailer’s mobile sites, based on seven factors, including load time, site format, store locator, search box, social media presence, app presence, and click-to-call.

In summary none of the top 100 retailers achieved a perfect score of five and the average score for all companies in the study was 3.17 out of five. Just 16 websites loaded in under 1 second whilst the average load time of the web pages was 3.62 second. [more…]

IAB research proves social media drives ROI for FMCG brands – Heinz, Kettle and Twinings

by on July 4, 2013

Study shows 90% of consumers would recommend a brand after interacting on social media www.iabuk.net

London 4th July 2013: Research released today by the Internet Advertising Bureau UK (IAB) demonstrates the effectiveness of social media for driving brand sentiment, enhancing consumer engagement and increasing brand loyalty. [more…]

“Developing content to post that will really engage your audience & generate leads for your business” – 2 great courses – 1 fabulous price

by on June 21, 2013

2 great courses - 1 fabulous price - from Business Consort

See full course details or book online - Read more...

Introduction to Social Media Marketing for increased Business Profits Training Course
PLUS get our LinkedIn Master Class included FREE - Worth £99!
Book before 28th June for Early bird deal £99 + VAT (normally £149) - SAVE £150 [more…]

Digital marketing : 5 common social media mistakes brands make

by on March 16, 2013

Digital marketing has come a long way in the last few years, evolving from a nice addition to your marketing strategy to a necessity for most businesses.

Thankfully, most small- and medium-size businesses (SMEs) avoid creating a social media presence just for the sake of being online, but there are other traps they fall into instead. Here are the most common problems. [more…]