TheMarketingblog

Shaken & Stirred - Influential Brand Profiling and Positioning

special offers

Infographic : Consumers only have five ‘Best Friend Brand’ companies from which they will repeatedly open emails and buy products

New research from SilverpopTM, @Silverpop an IBM company and a leading provider of digital marketing software that enables personalized customer experiences, reveals from which they will repeatedly open emails and buy products. The research, which examined the online shopping habits and

Infographic : Consumers only have five ‘Best Friend Brand’ companies from which they will repeatedly open emails and buy products Read More »

Rakuten’s Play.com adds 800 merchants to Marketplace since November 2012

Rakuten’s Play.com has added 800 UK merchants to the Marketplace since its launch in November 2012.  These merchants benefit from Play.com sharing customer relationships through services such as the marketplace and Rakuten Mail, a direct mail service which allows merchants

Rakuten’s Play.com adds 800 merchants to Marketplace since November 2012 Read More »