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Is this chap one of the country’s most famous pie connoisseurs

by on February 22, 2017

UK supermarket Morrisons is tapping into a pie-based scandal at non-league football side Sutton FC, offering the club’s former reserve keeper an ambassadorial role.

Forty-six-year-old Wayne Shaw is currently under investigation from the FA under allegations of illegal gambling all revolving around his half time meal, a greasy pie, dined upon during Arsenal's 2-0 FA Cup victory on Monday.

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Southampton FC reveals new fan-first digital platform created by Delete

by on October 17, 2016

Southampton FC has launched its new club website in partnership with digital agency, Delete [more…]

Football Blunders : Chesterfield FC apologise for faking prize draw winner

Football Blunders : Chesterfield FC apologise for faking prize draw winner

by on July 20, 2016

The winner of a Chesterfield Football Club promotion giving away a place at the club’s pre-season training camp was found to be fake by eagle-eyed supporters.

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Nearly half of England backs Germany to bring home the trophy at Euro 2016

by on April 27, 2016

New research by Rocket Fuel reveals consumer behaviours and levels of national support across Europe ahead of the first truly ‘digital European championship’

Nearly half of England is backing Germany to win Euro 2016, which means that almost twice as many English people are backing Germany than England, according to new research released by Rocket Fuel, a leading programmatic marketing platform provider that harnesses the power of artificial intelligence.

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The Emirates FA Cup reaches new heights

The Emirates FA Cup reaches new heights

by on April 22, 2016

Emirates and the FA Cup elevated the excitement for the tournament with the unveiling of an Emirates FA Cup themed Airbus A380 aircraft. The bespoke design was presented just ahead of the Emirates FA Cup semi-finals which will be held on 23rd and 24th April.

For its maiden voyage, the specially decked out Emirates FA Cup A380 flew to London Heathrow today, operating as EK001. The aircraft was met by former England and Liverpool goalkeeping legend, David James who was pictured welcoming the aircraft with the trophy.

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“Blog of the Week” : A man’s guide to shoes for winter 2014

by on December 14, 2014

A man’s guide to shoes for winter 2014

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New site : Sony, Nissan and The Potato Council among the first brands to take advantage of new MSN’s advertising capabilities as the site goes live in the UK

by on October 4, 2014

Microsoft unveils UK launch advertiser brands for all-new MSN

Sony, Nissan and The Potato Council among the first brands to take advantage of new MSN’s advertising capabilities as the site goes live in the UK

Microsoft today announces general availability of the all-new msn.com in the UK, a platform combining the engagement of an app with the reach of the web. As part of the launch, Sony Mobile, Nissan and The Potato Council are taking first position on the new platform that brings new content and functionality experiences to consumers and builds on Microsoft Advertising’s cross-device storytelling capabilities.

http://www.msn.com/en-gb/

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When is a rebrand not a rebrand? / Matthew Bennett,Wolfpack

by on September 30, 2014

Matthew Bennett headshot It may sound pithy, it may sound obvious, especially obvious when I consider my audience, but I’m going to say it anyway.

A logo is not a brand. It's the mark of a brand. So when researching examples of a good rebrand why does the communications community keep throwing me logo redesigns? Are consumers really that gullible, that to them a new badge equals wholesale change? Or are the global brands that tend to grab the column inches when they ‘rebrand’ taking so long to change their behaviour (if they actually even change at all) that all we have to go on is the logo redesign?

Matthew Bennett,Co-Founder and Chief Creative Officer of Wolfpack, part of ZAK Media Group

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GoFest 2015 & Promote PR – UK’s first family festival of sport, fitness, dance and health

by on September 12, 2014

GoFest 2015 Appoints Promote PR

Sport and fitness specialist agency, Promote PR, has been appointed by Juice Festivals, sister company of Live Communications, as the agency to launch GoFest 2015 – the UK’s first family festival of sport, fitness, dance and health.

Taking place at Surrey Sports Park, 3-5 July 2015, the festival is set to attract 18,000 people over the weekend.  Promote PR’s core activity will be raising awareness of the event through media relations, campaign led activity and stakeholder engagement.

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Our SuperGuide to UK Conferences & Events .. Digital / B2B / Travel & Tourism / Internet Retailing / PR / Sport / Design / SMX / Social Selling / Export / Women for Women / Publishing / Work & Family

by on March 11, 2014

Our SuperGuide to UK  Conferences & Events .. Digital / B2B  / Travel & Tourism / Internet Retailing /  PR  / Sport / Design / SMX / Social Selling / Export / Women for Women / Publishing / Work & Family

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