Startup
In the past, it was very difficult to start a marketing agency as there were very few options for marketing business personals.
The physical and traditional media opportunities were very few, so the survival of such marketing agencies was very difficult.
Yoyo Wallet, the UK’s most used mobile wallet, has been selected as the mobile payment and loyalty strategy partner for Caffè Nero.
The partnership, which will have implications for all Caffè Nero stores across the UK and Ireland, is Yoyo’s first significant step in taking their mobile wallet offering onto the high street.
It also further cements Yoyo’s status as the UK’s most used mobile wallet, building on the users already transacting at over fifty per cent of UK universities, including Imperial College London, University of Birmingham, and over one hundred corporate locations including offices at PwC, JP Morgan and Visa. [more…]
Practical advice here for entrepreneurs looking to startup with limited funds!
More articles for you on Startups Graphic by Shutterstock
As crowdsourcing evolves, brands are getting more creative about using it as a tool for marketing. For a small fee, businesses can rely on the power of large groups of consumers to make their campaigns successful.
By working directly with customers, brands build real audiences for their products, with those audiences likely passing the word to their own friends and family members.
Here are a few ways you can utilize the power of crowdsourcing in your own marketing campaigns. Graphic by Shutterstock
500 Startups tapped Product Hunt to help it pick one lucky startup http://t.co/y3nuWdhQ5w … via @VentureBeat pic.twitter.com/cqk7E0y3t4
— Will Corry (@slievemore) September 28, 2014