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8 sales statistics and what they mean for B2B businesses

8 sales statistics and what they mean for B2B businesses

by on November 29, 2017

As we head towards the end of the year, it’s a great time to look back at the B2B businesses trends of 2017 and discuss their impact on all aspects of B2B sales – from lead generation to closing the deal.

  1. Only 11% of salespeople ask for referrals – in spite of the fact that 91% of customers are open to giving them. (source)

As above, this is a simple sales statistic that highlights a massively underutilised resource in terms of lead generation, and represents a significant opportunity in terms of sales strategy. [more…]

Laughter Spot : JOKES about Data Science, Machine Learning, Statistics, Math, Analytics, Programming and Social Media

by on November 26, 2015

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ad:tech London – September 11-12, 2013 – eMarketer Newsroom

by on July 22, 2013

eMarketer is the first place to look for market research, statistics and analysis on Internet marketing, advertising, online trends and demographics.

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“Proof and hard numbers to back up the claims about new business generation from social media” / Pam Dyer

by on July 1, 2013

 

89% of marketers say that social media generates more business exposure

 

There are a million articles and blog posts out there that sing the praises of social media marketing — how social networks like Twitter, Facebook, and Pinterest have had a major impact on lead generation and sales.

If you follow my blog, you know that I’ve written a lot of them myself. Wouldn’t it be nice to have an easy way to to see some proof and hard numbers to back up the claims?

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Bespoke digital advertising solutions offered to brands looking to engage with professional golf’s affluent audience

by on May 28, 2013

AD2ONE, the UK’s largest independent digital advertising sales house, has been chosen by the PGA TOUR to sell its digital advertising inventory exclusively across its website (WWW.PGATOUR.COM) in the UK and Ireland.

AD2ONE will work with PGATOUR.COM to generate maximum advertising revenue for the website and secure deals with brands that are looking to connect with golf’s affluent and valuable audience.

AD2ONE will target golf, sports, financial services and automotive brands in particular to deliver bespoke and contextually relevant brand activity.

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What is Big Data? / Gabby Nizri

by on December 17, 2012

Big Data and IT Automation – A Match Made in Heaven

Gabby Nizri writes ... Over the past several months there has been a lot of hype around ‘Big Data’, yet many IT professionals are not familiar with exactly what this term means, and particularly what it means for them.

Big-data

Over the past several months there has been a lot of hype around ‘Big Data’, yet many IT professionals are not familiar with exactly what this term means, and particularly what it means for them. Let’s take a moment to examine just what Big Data is, and furthermore, how automation can drive Big Data to achieve successful results. In other words, how can you combine the value of IT Automation (actions/responses) with Big Data (insights/results) to really benefit your organization?

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