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The Chartered Institute of Marketing

CIM reveals widespread confusion over food labelling

by on March 24, 2014

Marketers urged to answer consumer calls for more information and step-up education efforts

London, 21 March: The Chartered Institute of Marketing (CIM) are urging food and drink marketers to answer consumer calls for more information on the products they sell. Despite the introduction of a standardised traffic light food labelling system in 2013, there remains confusion leaving consumers at risk of making poor choices around healthy eating.

These are the findings of a study commissioned by The Chartered Institute of Marketing (CIM).  @CIMinfo The research, conducted by @YouGov and supported by the Marketing Trust, explores both consumer and industry attitudes towards food labelling.

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Social Media for business training courses from £99 / Dawn McGruer

by on July 30, 2013

Social Media Marketing Training Courses For Business
Accreditation for CPD hours – These courses has been accredited for CPD hours within the Chartered CPD Programme by the Chartered Institute of Marketing. You will receive a certificate after completing the course, which can be used as evidence for your CPD record card. [more…]

Who else wants a FREE 21-page social media guide which helps you start generating leads and revenue from your social media efforts?

by on May 28, 2013

Business Consort are offering theMarketingblog's readers a FREE 21-page social media guide to help you start generating leads and revenue from your social media efforts.

Get My FREE Social Media Guide Now

TheMarketingblog is pleased to announce a partnership with Business Consort - The Digital & Social Media Academy he Digital & Social Media Academy www.thesocialmediaacademy.org is one of the world leading training organisations and is accredited by The Chartered Institute of Marketing.

Director and Digital Specialist Dawn McGruer FRSA – established the business back in 2005 and has since been invited to become a Fellow of the RSA – The Royal Society for the encouragement of Arts, Manufactures & Commerce founded in 1754. This invite comes as recognition of her expertise in the field of social media marketing and her work to raise awareness of the advantages of social media to business owners.

Tel: 0800 334 5784 email: dawn@thesocialmediaacademy.org or dawn@businessconsort.com [more…]

6 digital and social media marketing courses for the price of 3

by on May 15, 2013

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Fresh news about Listawood, Senator, Neil Marra, The Chartered Institute of Marketing, Creative Spark, Old Spitalfields Market

by on April 17, 2013

The Chartered Institute of Marketing (CIM) has this week launched a national mentoring network, bringing together some of the industry’s most experienced marketing professionals with junior marketers. The UK wide network is being rolled-out following a series of highly successful regional trials.

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Get the reward and recognition your marketing deserves / Marketing Excellence Awards

by on September 20, 2012

Marketing Excellence AwardsWatch the 2011 videoEntry deadline 5 October 2012

-       Get the reward and recognition your marketing deserves   -       Introduction of new digital, social media mobile marketing and Customer experience categorie   -       Glittering awards dinner to take place at Grosvenor House Hotel, London on 6 March 2013 www.cimawards.co.uk

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All about BusinessZone.co.uk, The Pitch, VoucherCodes.co.uk, Cognisco, The Chartered Institute of Marketing

by on April 26, 2012

Graduates innovate their way into employment with business start-ups

BusinessZone.co.uk, in association with digital services provider Yell, is encouraging these young entrepreneurs to take part in The Pitch, Britain’s biggest business pitching contest.

Entrants pitch their ideas to a panel of expert judges in front of a live audience competing for a £50,000 prize package. Preliminary heats will be held across the UK in Scotland, England, Northern Ireland and Wales. 

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A recession busting alternative for staff development / CIM

by on March 6, 2012

Marketers move to short courses to upskill   -  Tighter marketing budgets require marketers to become more versatile -  Businesses identify a need for broad generalists -

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