The Guardian
McGarryBowen has created a set of Brexit-themed crackers for the Guardian, aimed at putting a lighthearted, satirical spin on the Christmas tradition.
The crackers contain cheeky prizes themed around the key issues of the referendum debate - for example, toys inside include a yo-yoing pound and a toy Brexit bus, where you can play with promises to fund the NHS. The crackers also feature a miniature EU jigsaw, where you can piece together a map of the European Union and try and make the UK fit and there’s even a tiny, miniature book of Brexit plans, containing Britain’s entire exit strategy, though you might struggle to read it.
Amazon Prime’s recent ads have been really heartwarming — featuring a dog with a broken leg, or a shy little boy at nursery school — both who find solutions to their woes via the e-commerce service. In the latest ad, the online retailer cranks up the cuteness an extra notch.
"Spike, a product that helps organisations monitor the impact of content that's put out on the internet"
Within three years of launching its first product, NewsWhip counts ESPN, BuzzFeed, 'The Guardian', 'USA Today' and other newspapers among its customers.
The Metro wins Innovations Challenge Award
A shortlist of ten media owners last week pitched their most innovative media ideas to a panel of judges for adconnection’s fourth annual Innovations Challenge.
There was a strong mix of traditional and modern media owners taking part including The Guardian, Metro, Adform, Acast, Visual Voice, Exterion Media, RadioWorks, JCDecaux, AdMaxim and Time.Inc.
Media owners go head to head in adconnection’s Innovations Challenge
This week, adconnection, the independent media planning and buying agency, will be putting media owners to the test as they host their annual Innovations Challenge; an afternoon of ruthless competition that sees a shortlist of 10 media owners from across the industry compete to be crowned this year’s innovations winner. [more…]
Microsoft unveils UK launch advertiser brands for all-new MSN
Sony, Nissan and The Potato Council among the first brands to take advantage of new MSN’s advertising capabilities as the site goes live in the UK
Microsoft today announces general availability of the all-new msn.com in the UK, a platform combining the engagement of an app with the reach of the web. As part of the launch, Sony Mobile, Nissan and The Potato Council are taking first position on the new platform that brings new content and functionality experiences to consumers and builds on Microsoft Advertising’s cross-device storytelling capabilities.
Come out to our next event, "The Future of News" at @theguardian! Grab your ticket here: http://t.co/1WUKwTIPkq
— Girls in Tech London (@Girlsintech_UK) September 23, 2014
19.09.2014: Workshop, 9:30am-12:30pm
how to: Write Better English (for Business or Pleasure)
with Sam Leith
Buy tickets
Tips from the professionals, with Sam Leith. We all know how to write. We may know how to write well. But is our writing the best that it can be? How many of us can produce strong and clear sentences, getting our point across in as few words as possible – and all of them the right words? Whether we are writing an essay, a report, a memo, or simply a straightforward letter, making our prose seem effortless can be the hardest part of the day.
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Register now and save up to £400 with the Early Bird Rates! Also use MARKETINGBLOG14 for an extra 15% discount at the Conversion Conference London Olympia, 29-30 October, 2014
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Research reveals next wave of digital sales growth in popular retail categories will be driven by older consumers -
Since the inception of the internet, digital marketing has dominated the marketing domain across the world. 
A lady hurried to the chemist to get medication for her sick child, when she got back to her car she found that she had locked her keys inside.
If you want to avoid being in the twenty per cent of businesses that don’t make it past year one, growth hacking strategies are the way to go. 
If you are running a B2B company then you know that generating high-quality leads to keep that sales funnel nice and full is paramount. You also know that is often easier said than done.