TheMarketingblog

The Telegraph

Revealed: where festival-goers are splashing their cash

A new survey has revealed the UK’s event spending habits as festival season approaches. Promotional vehicle supplier, The Events Structure, asked 10,000 people where they’re willing to overspend at events and festivals – as well as what influences which products […]

Revealed: where festival-goers are splashing their cash Read More »

News from the City – Tesco, BT, easyJet, Smith & Nephew, Enterprise Inns

Here’s The Telegraph’s look at today’s news from the City – Thursaday 5th February 2015 TESCO UNDER INVESTIGATION OVER SUPPLIER MISTREATMENT Tesco’s financial accounting scandal continues: The Groceries Code Adjudicator has this morning opened an investigation into the supermarket group’s

News from the City – Tesco, BT, easyJet, Smith & Nephew, Enterprise Inns Read More »

New site : Sony, Nissan and The Potato Council among the first brands to take advantage of new MSN’s advertising capabilities as the site goes live in the UK

Microsoft unveils UK launch advertiser brands for all-new MSN Sony, Nissan and The Potato Council among the first brands to take advantage of new MSN’s advertising capabilities as the site goes live in the UK Microsoft today announces general availability

New site : Sony, Nissan and The Potato Council among the first brands to take advantage of new MSN’s advertising capabilities as the site goes live in the UK Read More »

The Independent and The Evening Standard have partnered with Outbrain to increase user engagement

New Outbrain partnerships helps contribute 40% increase in click-through rates on The Independent and The Evening Standard The Independent and The Evening Standard have partnered with Outbrain, the leading content discovery platform, to increase user engagement across their online sites

The Independent and The Evening Standard have partnered with Outbrain to increase user engagement Read More »

Martini Media UK sees 4x revenue growth, reaches more £50K+ earners

Martini Media announced record growth in the UK in 2012.  With the addition of key publishing partners, the expansion of its B2B and luxury brand portfolio, and significant new hires, Martini Media’s UK division saw revenues grow by 4x in

Martini Media UK sees 4x revenue growth, reaches more £50K+ earners Read More »

Trinity Mirror selects content discovery solution Outbrain as multi-platform partner

Trinity Mirror has chosen content discovery solution Outbrain as a provider of content recommendations across its portfolio of digital newspaper brands. Outbrain will be used to increase user engagement via personalised recommendations for all digital platforms including Mirror Online, DailyRecord.co.uk,

Trinity Mirror selects content discovery solution Outbrain as multi-platform partner Read More »

Man City signs up for Mobile Marketing Live – 1/2 October – London

The Mobile Marketing Live team report .. There’s just a few days left before we open our doors to Google, Domino’s and The Guardian – and now Manchester City Football – who’ll all be presenting their stories at Mobile Marketing

Man City signs up for Mobile Marketing Live – 1/2 October – London Read More »