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Thorsten Asmussen

Lufthansa has signed an exclusive deal with Tradedoubler to double its affiliate marketing programme

by on January 31, 2013

Although air travel passenger demand grew by 5.3 per cent in 2012, according to figures from the International Air Transport Association, the travel industry is becoming more and more competitive. Companies are having to be more targeted with their communications and having a competitive edge has never been more important.

With proven expertise in the travel sector, Tradedoubler shares Lufthansa’s international vision and has been enlisted to help it widen the net when it comes to reaching more customers and standing up against its competitors.

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