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“Tourism accounts for 1 in 10 jobs across the globe” – World Tourism Day

“Tourism accounts for 1 in 10 jobs across the globe” – World Tourism Day

by on September 15, 2019

“Travel makes one modest. You see what a tiny place you occupy in the world.” - Gustave Flaubert

The whole world is celebrating Tourism Day on September 27th Being a tourist is, undoubtedly, one of the most exciting and inspiring feelings a person can experience.

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Tourism : Studio Black Tomato launches ‘Charleston Local Legends’ campaign

Tourism : Studio Black Tomato launches ‘Charleston Local Legends’ campaign

by on October 18, 2018

Explore Charleston, the Convention and Visitors Bureau that seeks to give tourists a unique insight into the South Carolina city, has just launched its interactive video campaign ‘Local Legends’ produced by content creation and marketing agency Studio Black Tomato.

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What does Japan need to do to increase tourism?

by on May 18, 2017

There can be few countries as magical and fascinating as Japan. But although this nation offers everything from the high-tech gaming arcades of Shinjuku to the Emperor’s shrine in Shibuya, it’s been eclipsed by other Asian nations when it comes to attracting tourists.

Although the geographical isolation of Japan in the Far East has possibly made it harder to travel to when compared to neighbours like Thailand and China, the falling cost of airfares has made this distance negligible.

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Experian to sell email marketing business as profits fall

by on November 15, 2016

Experian to sell email marketing business as profits fall

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“Queensland is an amazing destination – and much more accessible than many people imagine ….Immediate Media Co

“Queensland is an amazing destination – and much more accessible than many people imagine ….Immediate Media Co

by on October 24, 2016


Immediate Media Co – the special interest content and platform company – has won a major new partnership with Flight Centre and the Tourism and Events Queensland through its new central creative content studio, Imagine.

The integrated cross-media campaign – which also involves Tourism Australia and was developed in association with Havas Media Group – will run throughout October and November across key Immediate brands including BBC Good Food, Radio Times and Lonely Planet Traveller.

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Readers of National Geographic Traveller (UK) voted for their favourite destination, airline, tour operator and more

Readers of National Geographic Traveller (UK) voted for their favourite destination, airline, tour operator and more

by on October 24, 2016

The shortlist has been announced for the second annual National Geographic Traveller (UK) Reader Awards 2016, in association with Qatar Tourism Authority. The 2016 awards has seen an additional five categories added, and a record 7,957 responses — up nearly 2,000 from last year.

Readers of one of the UK’s best-loved travel magazines voted for their favourite destination, airline, tour operator and more, with the winners announced during a ceremony in London on 29 November and in the Jan/Feb 2017 issue of National Geographic Traveller (UK).

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Carry on glamping – Pragma sees surge in UK domestic tourism

Carry on glamping – Pragma sees surge in UK domestic tourism

by on September 21, 2016

Pragma’s AJ Chandrasena writes  ... Amidst the doom and gloom surrounding Brexit, one sector has seen sunshine: domestic tourism.

The weaker pound has made our shores more attractive for foreign tourists, but a large share of the uplift has been due to Britons choosing to holiday at home rather than abroad. According to recent figures, a record-breaking 7.3 million people have opted for a staycation this year.

A year-on-year increase in staycation spending of over 17% in 2016 is expected, amounting to a £2.4 billion boost to the UK’s tourism industry (valued at £127bn in 2015). [more…]

Watch : Home of Amazing Moments’ tourism campaign launches to get Brits to ‘holiday at home’

Watch : Home of Amazing Moments’ tourism campaign launches to get Brits to ‘holiday at home’

by on May 20, 2016

In the run-up to May half-term and the summer holiday season VisitEngland has today launched its largest domestic marketing campaign for 2016 to promote amazing ‘moments’ that can only be experienced on a trip across Great Britain and Northern Ireland.

The four-week #OMGB ‘Home of Amazing Moments’ TV, digital and print campaign, part of the UK Government’s GREAT Britain campaign, uses film and images of authentic experiences and activities shot on locations across the UK to inspire people to take a short-break at home. Agency RKCR/Y&R produced the creative for this year’s campaign.

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Belfast on track for best tourism year yet

by on October 12, 2015

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Twitter Tweets on a Friday : #Marketing, #Communication, Sony Mobile, #tourism, #travel, SmartUpUK, Content Management

by on August 28, 2015

 

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