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Shaken & Stirred - Influential Brand Profiling and Positioning

travel

Thomas Cook have relaunched an existing concept, created by the company’s founder in 1851

With a new media platform, the Excursionist, Thomas Cook have relaunched an existing concept, created by the company’s founder in 1851. Available in both print and digital, the brand focuses on attainable holidays, showing customers not only where to go,

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Readers of National Geographic Traveller (UK) voted for their favourite destination, airline, tour operator and more

The shortlist has been announced for the second annual National Geographic Traveller (UK) Reader Awards 2016, in association with Qatar Tourism Authority. The 2016 awards has seen an additional five categories added, and a record 7,957 responses — up nearly

Readers of National Geographic Traveller (UK) voted for their favourite destination, airline, tour operator and more Read More »

UK Consumers Increasingly Plan and Book Travel Digitally, Smartphones Experience Largest Gains in Use

UK travellers are using digital devices more than ever before, increasing their use of smartphones, computers, and tablets for researching travel options and purchasing flights and hotel rooms. In fact, a majority of consumers – 51% –regularly use two or

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Hitwise reveals 60% of travel searches begin on mobile

Research released by Hitwise, a division of Connexity, reveals how important mobile devices are for travellers during the early planning stages of a trip. Research based on the online activity of 3 million UK shoppers, and 1 million mobile devices,

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