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Is your business becoming obsolete with customer service?

Is your business becoming obsolete with customer service?

by on October 4, 2017

Allegedly, the way business is conducted has changed more in the past ten years than in the past 50 years – and with constant innovations in both processes and ways of thinking, that progress looks to increase exponentially still.

For some, interacting with companies on social media is the done thing in 2017, and often more preferable than other means of getting in contact.

This reliance on social media has both huge positive ramifications, yet also brings its own unique drawbacks that have people clamouring for the days when writing in was the way forward. But have the more traditional methods of customer service become obsolete – and does this render your business methods obsolete too?


10 basic marketing tips for small hotel owners

by on October 15, 2015

If you run a small hotel, you have probably already realised how tough competition is among travel and tourism companies like your own.

Graphics by Shutterstock


The Internet Advertising Bureau (IAB) UK has taken the bold decision to merge the IAB Board and Mobile Board

by on September 23, 2015


The Internet Advertising Bureau (IAB) UK has taken the bold decision to merge the IAB Board and Mobile Board to put mobile at the centre of everything the trade body does.

For the last six years, both groups have played a pivotal role in setting the strategy and direction of the IAB across online and mobile. The board merger reflects the growing importance of mobile to the digital industry as smartphones and tablets are now the most commonly used internet enabled devices


Conferences, Destinations, Eurostar, Giant iTab, Hospitality Show, TripAdvisor, UK Exhibitions, Venues, Vooza

by on November 19, 2014

UK Exhibitions, Conferences, Venues, Destinations and Services.

Conferences, Destinations, Eurostar, Giant iTab, Hospitality Show, TripAdvisor, UK Exhibitions, Venues, Vooza


What to invest in this year for your business

by on August 9, 2014

What should business owners invest in this year

It is important to make sure that investments in your company are cost effective, promote business growth, boost efficiency and improve your customer service. All current online companies should understand that a focus on mobiles, social media and marketing tools is vital. Today this means assembling the right management software for your business and its unique infrastructure.year for their businesses?

No matter what your particular industry or niche market, these are key issues to invest in wisely. With this in mind, here is a list of important areas that are worth considering for investment in your business this year.


IAB Research : In 2013, UK consumers made 150 million purchases via affiliate websites – three for every British adult – totalling £13 billion

by on January 21, 2014

Advertisers spent £1 billion on “Online Performance Marketing” in 2013; up 15% on 2012
Generates £14bn in sales, equals £14 for every £1 spent
4 in 10 Britons online a month visit a price comparison site
London, 21 January, 2014: UK businesses spent £1 billion on affiliate marketing and lead generation activities in 2013, 15% more (on a like-for-like basis) than in 2012, according to the second annual Online Performance Marketing study conducted by PwC for the Internet Advertising Bureau UK (IAB).
This generated £14 billion in sales via price comparison, voucher, cashback, loyalty and product review websites – the most common forms of Online Performance Marketing (OPM). This represents a return of £14 for every £1 invested by advertisers. 


Events : 40+ brand speakers in one day: Social media results for PR & Comms Conference

by on August 14, 2013

Social Media Results For PR & Comms Conference – Interact & Influence

Fresh, Advanced Engagement & Content Techniques Which Influence Key Audiences & Maximise Social Media ROI For PR & Comms

A One-Day, Industry-Led Conference & Networking Event, 19th November 2013, Hotel Russell, London. PLUS! Two Separately-Bookable, Post-Conference, Half-Day Workshops, 20th November 2013:

AM) Measuring The Unmeasurable: Ascertaining The Value & ROI Of Your Coverage PM) Twitter & Facebook: Advanced Engagement & Content Which Delivers Results.

Download Brochure Here. Book Online.


Video / Over 50’s on their holiday habits – have they embraced the digital age by booking online? / Vox Pops International

by on July 31, 2013

Watch the new video - Holidaying with the Over 50's

Vox Pops International write ... A survey conducted a year ago found that 80% of holidaymakers book their holiday’s online, with only 1 in 10 booking through a travel agent. This is only backed up further when we research our destinations, with 44% of us trusting reviews written on websites like TripAdvisor.


Which? report reveals the UK’s best and worst hotel chains as voted by customers

by on October 31, 2012

Andrew Aldred, Head of Marketing at, comments on the new Which? report that reveals the UK’s best and worst hotel chains as voted by customers.


Businesses need to take online reputation management seriously / Free tips /

by on October 5, 2012

Negative mentions about a business or its products on the internet could hit a company in the balance sheet, and once a company has a poor online reputation, it could spread like a virus. Companies need to take ownership of their online reputation to avoid potential disaster.