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UGC

Amplience – Retailers can now curate social and user generated content from Instagram and other social channels / Shop Direct VeryMe campaign

Amplience launch User Generated Content solution with the Shop Direct VeryMe campaign. Integration of user generated and social media content enables retailers like Shop Direct to increase shopper engagement and deliver rich social proof throughout the customer journey Amplience today

Amplience – Retailers can now curate social and user generated content from Instagram and other social channels / Shop Direct VeryMe campaign Read More »

84 percent of millennials state that User-Generated Content influences what they buy

Why User-Generated Content Is The New Marketing Currency http://t.co/Cg8Et2NjL3 pic.twitter.com/DXzPdue4dA — Will Corry (@slievemore) November 15, 2014

84 percent of millennials state that User-Generated Content influences what they buy Read More »

Conversational Media / ‘Harness the Power of User Generated Content’ / theMarketingblog’s rolling news, article coverage

‘Harness the Power of User Generated Content‘ / theMarketingblog’s UGC rolling news, article coverage. Brought up to date, refreshed on a regular basis.

Conversational Media / ‘Harness the Power of User Generated Content’ / theMarketingblog’s rolling news, article coverage Read More »

Turning UGC hashtag campaign into commerce – by Dan Kimball, CMO at Thismoment / ad:tech London

TURNING UGC HASHTAG CAMPAIGN INTO COMMERCE Is user-generated content (UGC) just a trend? Are marketers piling on the UGC hashtag bandwagon because it has the “cool factor”? And if so, does that mean that at some point the next shiny

Turning UGC hashtag campaign into commerce – by Dan Kimball, CMO at Thismoment / ad:tech London Read More »