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iD Staffing launches Ireland’s biggest ever nationwide auditions, introducing industry first training programmes

by on January 28, 2013

iD Staffing launches Ireland’s biggest ever nationwide auditions, introducing industry first training programmes

iD staffing part of leading UK experiential marketing agency iD Experiential, is bringing its unique staffing auditions to Ireland.

The agency is hoping to attract the cream of promotional staffing talent north and south of the border to join its 5,000-strong team supplying staff to brands across most industry sectors. [more…]

Crackle brings award-winning mobile app to Windows phone

by on August 20, 2012

Crackle announced today that its award-winning free mobile app is now available for Windows Phones in the UK.

The Crackle App, which offers users a free experience that features ad-supported, full-length and unedited Hollywood films, television series and original series, has been downloaded more than 11 million times since its launch in Spring 2011. www.Crackle.com

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New study from Cint / Individuals who carry out market research still in the dark about value of DIY tools

by on August 18, 2012

Groundbreaking study from Cint into market research habits across the world

Despite the growth of do-it-yourself (DIY) market research over the past decade, many individuals undertaking consumer research are still unaware of it, according to a survey carried out by Cint, a provider of solutions for accessing consumer opinion. The survey of 486 marketing professionals who regularly perform market research in the US, UK, Spain, Sweden and Germany was undertaken to understand current trends in the sector as well as awareness of available sampling techniques.

To find out more about Cint’s range of consumer insight solutions, please visit www.cint.com.

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Irn-Bru welcomes Madonna to Scotland with Bru-Bra

by on July 31, 2012

Via Drinks Brands ... Scotland’s most famous soft drink has continued its humourous look on life in the way it has welcomed Madonna’s first ever gig in Scotland – replicating Madonna’s famous bra Irn-Bru style.

More conical, for comedic effect, the Irn-Bru bra was sported by a model, happily posing for cameras and re-enacting those Madonna moments we all know and love from the 80′s and 90′s. [more…]

‘Styled to Rock,’ will be produced by Rihanna and presented by Nicola Roberts

by on July 18, 2012

Diet Coke has announced it will be joining forces with Sky television’s fashion-inspired music programme, ‘Styled to Rock,’ which will be produced by Rihanna and presented by Nicola Roberts (of Girls Aloud), stylist Lisa Cooper and fashion designer, Henry Holland. [more…]

Live Streaming from Farnborough International Air Show 2012

by on July 9, 2012

Videobuilder is producing this 4 day live broadcast with audio visual & IT rental specialists DB Systems. This exciting project encompasses multiple cameras, on site studio, military grade imaging systems from FLIR Systems, and never seen before air to air footage using a satellite downlink.

This is the most advanced streaming event ever put on by a UK magazine and we’re delighted to be part of it. The live action happens between 2.15 & 4pm (GMT) on Monday 9th July – Thursday 12th July

Videobuilder is now used by 200 magazines and exhibitions in UK, US, Australia, Poland & Canada. For more information on the Videobuilder video marketing service call +44 (0)845 0176 386 or email andrew@videobuilder.tv

[more…]

Twitter appoints Helen Prowse as UK communications manager

by on July 6, 2012

Twitter has announced the appointment of Helen Prowse as its UK comms director, where she will look to increase the number of new people using [more…]

Summersault has been shortlisted for a national communications award

by on April 30, 2012

Communications agency Summersault has been shortlisted for a national communications award for its work with information and data management organisation Iron Mountain.

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How to make talking about condoms less embarrassing to ‘first time lovers’

by on April 21, 2012

Durex’s main aim was to make talking about condoms less embarrassing to ‘first time lovers’. So they created The Naked Box – a lighthearted and playful design competition, with a fun set of sharable tools (Like the Vibrating Pencil, Ribbed Roller and of course, The Rubber!) Thanks Elena George and Claire Blandy (From iris Worldwide, London).

Check it out here

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Pitney Bowes Research / “Why Some Customers are Just Not That Into You”

by on February 16, 2012

British businesses risk alienating almost 90% of customers through poor communicationsResearch* conducted by Pitney Bowes has revealed that consumers are becoming increasingly jaded as a result of excessive contact from businesses, especially via email. [more…]