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IAB/PwC Research : Tablet ownership up 63pc as digital ad spend hits record 6.3bn

Apps, Apps & Software, FaceBook, Gadgets, Google, iPhone, Lead story, LinkedIn, Metrics, Mobile, Mobile Marketing, Pinterest, Research, Tech, Twitter / By

Total UK digital ad spend up 15% year-on-year to £6.3bn in 2013 Mobile ad spend doubles to break £1bn mark; accounts for £1 in £6 of digital advertising Tablet-dedicated ad spend up 400% 6 in 10 tablet owners say it’s […]

IAB/PwC Research : Tablet ownership up 63pc as digital ad spend hits record 6.3bn Read More »

Research : British consumers average 43 hours a month online – 1 in every 12 waking minutes

Advertising, Apps, Ecommerce, Email Marketing, FaceBook, Google, iPhone, Lead story, LinkedIn, London & South East, Metrics, Mobile Marketing, Mobile/Tablet, Online Advertising, Online Video, Pinterest, Research, Retail News, Social Media, Twitter / By

UK DIGITAL AD SPEND HITS RECORD 6 MONTH HIGH OF £3bn AS BRITONS SPEND 1 IN 12 WAKING MINUTES ONLINE Entertainment and social networks/blogs account for over one third of UK internet time Digital ad spend up 17.5% to record

Research : British consumers average 43 hours a month online – 1 in every 12 waking minutes Read More »