Get in Touch

VCCP

Domino’s  … ‘The official food of WTF!’

Domino’s … ‘The official food of WTF!’

by on November 26, 2018

Domino's gets straight to the point of what everyone is probably thinking in a new social campaign promoting its cheeseburger pizza in the U.K.--the tagline is 'The official food of WTF!'

[more…]

Movers and Groovers : VCCP Media appoints Sam Fenton-Elstone as Chief Digital Officer

Movers and Groovers : VCCP Media appoints Sam Fenton-Elstone as Chief Digital Officer

by on October 27, 2016

VCCP Media has today announced the appointment of Sam Fenton-Elstone in the newly created role of Chief Digital Officer overseeing the digital team and it's integration into the full media agency and partnership​.

Fenton-Elstone honed his skills at digital marketing agency iCrossing, where he rose to the ranks from Paid Search Analyst to Chief Media Officer. During his nine years at the agency he defined best-in-class media offerings for clients including EDF Energy, L’Oreal and Apple.

[more…]

Right? “The younger generation do not watch terrestrial television, they use social media”

Right? “The younger generation do not watch terrestrial television, they use social media”

by on July 2, 2016

[more…]

VCCP Media has bought adconnection in a deal that will treble its annual billings to £50 million

by on November 19, 2015

Catherine Becker, current CEO of adconnection becomes CEO of VCCP Media and Nick Baum, MD.  Paul Mead will be the Chairman.

Adrian Coleman, one of the founders of the ad agency VCCP, describes it as "reintegration". Others call it the return of "full service". But the thinking behind this week’s acquisition by VCCP of Adconnection, to create a top 20 UK media agency, is clear.

VCCP wants to reunite media buying with creative and all other disciplines, such as public relations, content creation and sports marketing, under one roof

Picture .. Catherine Becker and Nick Baum of adconnection.

[more…]

Sports Marketing and Meerkats : WPP, Providence bid £374m for Chime Communications

by on August 1, 2015

WPP and Providence Equity Partners launch a £374 million takeover bid for Chime Communications, owner of VCCP and a sports marketing specialist.

[more…]

‘In Her Shoes’ Exclusive – Filmed interview with Nicole Yershon, Ogilvy / Contented Brands

by on March 9, 2015

'In Her Shoes' from Contented Brands on Vimeo.

Apparently, almost half of women who work in the marketing industry have reportedly experienced sexism at some point. This is according to a recent survey by The Drum.

In this series of 3-4 minute, filmed interviews with high profile women within the marketing industry, we will ask our interviewees, if they have experienced it and if so how they coped.

[more…]

Movers and Groovers : Jorge Oliveira and Valentina Lauro join WDMP

by on July 24, 2014

WDMP has hired OgilvyOne creative team, Jorge Oliveira and Valentina Lauro. Having won Iris’ Academy of Extraordinary creative competition in 2013, the creative duo enjoyed stints at VCCP, WARL, Doner and TMW. They were then invited to join OgivlyOne’s social media team to work on Nescafe and Phillips.

[more…]

Acromas Group awards Starcom with AA and Saga Group accounts in £16 million deal

by on January 19, 2014

17th January 2014: Starcom has been appointed by holding company Acromas Group to handle the media planning and buying across its AA and Saga Group brands. [more…]

A major national outdoor advertising campaign for Wagon Wheels Wheelies

by on October 19, 2013

Burton’s Biscuit Company continues its significant investment in its Power Brands with a major national outdoor advertising campaign for Wagon Wheels Wheelies, bringing together the epic heritage of the brand and the unique product experience for mums and a new generation of Wagon Wheels fans nationwide.

Six-sheet posters feature epic Wagon Wheels Wheelies images with the strapline ‘Discover 10 Epic Adventures’.  The posters will be placed close to 5,000 high footfall locations across the UK, including bus stops and key retailers, reaching 71.8% of female main shoppers and giving them 13.4 opportunities to see.

[more…]

Video : JUST EAT’s rebel chefs on their mission to save the nation from the tyranny of cooking.

by on October 4, 2013

The latest adverts for JUST EAT, the online takeaway ordering service, expand the current ‘Don’t Cook, JUST EAT’ campaign, now in its second year, which sees the return of JUST EAT’s rebel chefs on their mission to save the nation from the tyranny of cooking. The spots launch on Friday 4th October as part of a multi-million pound campaign supported by pre-rolls, video on demand and social media activity.

[more…]