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Vitaly Tsivin

LiveRamp announces acquisition of Arbor and Circulate

LiveRamp announces acquisition of Arbor and Circulate

by on November 18, 2016

  • Further extends lead in omnichannel identity resolution across online and mobile channelsDoubles network of publisher partners and accelerates expansion of IdentityLink platform

LiveRamp™, an Acxiom® company (NASDAQ: ACXM) and leading provider of omnichannel identity resolution, today announced that Acxiom has entered into definitive purchase agreements to acquire Arbor and Circulate, two companies at the forefront of helping publishers connect people-based data to the marketing ecosystem, for total cash consideration of approximately $140 million.

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