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Over half of large UK retailers are still struggling to connect the in-store and online shopping experience

by on August 16, 2016

While more than nine out of ten (92%) large multichannel retailers are now selling online in the UK, almost three-fifths (59%) consider a lack of visibility across channels to be the biggest challenge that they face today, according to a new study released today by RetailMeNot, operator of VoucherCodes.co.uk.

Connecting the in-store and online shopping experience remains a considerable problem for the majority of the UK’s largest multichannel retailers, with nearly two-fifths (38%) admitting that they struggle to offer consistent prices across multiple channels.

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Smartphones as conversion devices, The cross – device penny drops, A growing awareness of global retail events

by on January 26, 2016

White Paper : Top 10 trends in affiliate marketing for 2016 - Affiliate Window.

Every year Affiliate Window publishes the key trends we think should be front of mind for the industry and today we share our thoughts for 2016.

In no particular order, some of the themes explored include voucher codes, changing perceptions around what should be considered basic tracking, a fight for honest rewards for honest sales and the looming data privacy legislation. [more…]