#websites
Sometimes change is what’s needed most. Redeveloping your website can transform your marketing so it’s more strategic, better targeted, and just what your prospects are searching for.
Your website may be your most important marketing tool, but it’s not just a fancy brochure. To perform well, it has to integrate effectively with your blog, email marketing, social media, lead nurturing programs, etc. Like all tools, it requires periodic sharpening.
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In this exclusive guide we will cover one particular portion of the less glamorous side of website redesigns: search engine optimization.
While the way we think about SEO is always evolving – with the focus now shifting towards optimizing content for the searchers themselves, as opposed to the search engines – it’s still something you can’t afford to overlook.
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Whether you’re looking to build your first website, or if your existing site just isn’t getting the traffic or leads you were hoping for, you may wonder what it really takes to have a great website.
Having a website alone isn’t the key to great results. Instead, it’s the ability. Your website has a hefty goal and it needs to wear many hats. A website needs to not just exist, it needs to perform. It needs to attract visitors, educate them and convince them to buy. But I know what you’re thinking – easier said than done. [more…]
You have 'sweated' over your new website and it finally has seen the light of day.
Make sure you celebrate its birth by getting it featured in theMarketingblog.
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Research reveals next wave of digital sales growth in popular retail categories will be driven by older consumers -
