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Field marketing / Primesight partners with NOW TV to deliver interactive digital campaign in cinemas

by on August 9, 2014

Primesight, @primesight one of the UK’s largest providers of out-of-home solutions, can today announce it has been appointed to facilitate NOW TV’s new interactive digital campaign, ‘BackInYourBox’, in cinemas across the UK.

Primesight’s digital 6 sheets will host the ‘BackInYourBox’ campaign in the top ten most popular cinemas in the UK alongside static six sheet panels located in 304 cinemas nationwide. The digital creative features a touch screen game based on the well known arcade hit ‘Whac-A-Mole’, allowing players to tap the colourful characters on screen emerging from the boxes with the aim of achieving a high score.

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Fresh news about Salmon, GAME.co.uk, Pizza Hut Restaurants, TagMan, Finder Media

by on July 31, 2013

Salmon, specialists in delivering eCommerce and multichannel solutions today announced the latest online developments to GAME.co.uk, the UK’s leading games specialist, in preparation for what is anticipated to be their biggest trading year ever.

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