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Shaken & Stirred - Influential Brand Profiling and Positioning

YouGov

Which group are most opposed to the use of emojis in brand marketing?

Whilst most Brits are happy to send emojis to friends and family, a new study shows less than half of GB consumers wouldn’t engage with a brand that uses them in its digital marketing Following the arrival of 70 new […]

Which group are most opposed to the use of emojis in brand marketing? Read More »

No texts please, we’re British: New research from YouGov, Ricoh and UCL reveals workers are too polite to text their bosses

While most employees are comfortable using email, only half feel the same about instant messenger tools, just 60 per cent about SMS and of those that talk to colleagues using it a third are uncomfortable using social media. Poll also

No texts please, we’re British: New research from YouGov, Ricoh and UCL reveals workers are too polite to text their bosses Read More »