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5 ways to boost your digital marketing success

5 ways to boost your digital marketing success

by on June 20, 2018

Economic and political landscapes adapt and change over time, and so your marketing strategy should be agile and responsive to cope with evolving scenarios.

What was applicable several years ago may not be best suited to drive your business forward now. In the worst-case scenario, your strategy could even be redundant and irrelevant.

To maintain your business success, you must adapt your marketing strategy to incorporate innovations and changes to public behaviours. Here are five ways to boost your digital marketing success. [more…]

5  Property management marketing trends companies should try in 2018

5 Property management marketing trends companies should try in 2018

by on May 28, 2018

property searchAt www.factotum.co.uk/We like to keep our finger on the pulse of what is going on in the property management sector. This is an ever shifting business where management and marketing strategies can seem to change from year to year.

Property management goals hardly ever change, but the way your present and market your business and the techniques you use can shift quite frequently. The main aim is to attract the attention of customers looking to buy a property and encouraging them to buy from you.

Without getting the attention of your customers, you may as well give up. This is why to keep your business going you need to keep your marketing fresh and appeal to investors, buyers and potential tenants alike.

www.factotum.co.uk/

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Red Bee launches new Stowford Press campaign

Red Bee launches new Stowford Press campaign

by on May 25, 2018

Red Bee have released a new campaign - ‘The Wonderfulness of Local’ – for Westons Cider brand Stowford Press.

ellie alastair stowford pressRed Bee were tasked with helping the brand stand out in a category crowded with images of summer orchards and happy friends at festivals.

The aim is to increase both brand saliency and category reach. This is alongside helping support Westons’ ambitious volume targets for Stowford Press, across both on-trade and off-trade.

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How to market your business online

How to market your business online

by on May 25, 2018

women shopping on phone market your business onlineNowadays, businesses are going online to take advantage of the ever-growing internet users, who make a good customer base.

Almost over 80% of the world’s population has access to the internet, which means they consume online content on a daily basis.

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Frank Recruitment Group, appoints Initials to global internal branding overhaul

by on May 24, 2018

Initials the integrated marketing agency, today announces its appointment by Frank Recruitment Group to handle the overhaul of its internal branding. The group have customers [more…]

Marketing strategies to make consumers love your brand .. exclusive to theMarketingblog

Marketing strategies to make consumers love your brand .. exclusive to theMarketingblog

by on May 21, 2018

The key motive of marketing is to make followers fall in love with the brand. Creating an effective marketing strategy is nothing but a herculean task. There are clearly numerous strategies to market a brand and the methodology may differ from brand to brand.

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Initials launches Seriously Spreadable campaign

by on May 15, 2018

Latest:   Initials, the independent creative agency, launches a new integrated campaign for Lactalis McLelland brand Seriously Spreadable.

Following the agency’s work on the Seriously rebrand in Spring 2017, the new activity encompasses shopper and TV elements with the full campaign being activated across TV, on-demand video, live activation in-store and social. [more…]

RAPP UK creates an integrated campaign to support Virgin TV’s sponsorship of the British Academy Television Awards in 2018

RAPP UK creates an integrated campaign to support Virgin TV’s sponsorship of the British Academy Television Awards in 2018

by on May 11, 2018

As part of its sponsorship of the British Academy Television Awards in 2018, Virgin TV will be hosting a world first 360+ LIVE experience taking viewers straight to the glitz and glamour with three discreetly positioned cameras along the red carpet.

Inspired by the pivotal role TV viewers have played in the television revolution, Virgin TV and RAPP UK have created a campaign using innovative technology to give TV fans a live virtual walk along the red carpet and spot their favourite attendees; all at the touch of their mobile devices. [more…]

Sales KPIs: which ones are the most important for e-commerce?

by on May 10, 2018

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Marketing tips for real estate agents – set yourself up for success

Marketing tips for real estate agents – set yourself up for success

by on April 25, 2018

With the world getting more and more digital with every passing day, customer attention is a precious commodity.

For real estate agents that means they need to employ effective strategies in order to maximise leads, and provide industry leading customer service to clients. Here are a few tips on how you can do that. [more…]