Artificial Intelligence
GWI Brings Real Human Data to Anthropic’s Claude in New AI Integration
GWI has teamed up with Anthropic to bring its trusted audience data straight into Claude, the company’s fast-growing AI assistant. ...
Best advertising story
Top 10 Commercials Everyone Still Talks About (2025 Edition)
1. Introduction: Why We Still Talk About Famous Commercials Some ads vanish as quickly as they appear. Others become part ...
Advertising
The Best Popunder Ads: Strategies and Examples for Effective Campaigns
Introduction to Popunder Advertising Popunder ads are a form of online advertising that pops up in a new browser window ...
Business
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Best advertising story
Top AI Content Marketing Tools for UK Agencies to Boost Success
Introduction to AI Marketing Tools Role of AI Marketing Agency Benefits of AI Powered Marketing Content Marketing Strategy Search Engines ...
Business
How to Become an IT Project Manager
Becoming an IT project manager allows you to combine your technical expertise with your leadership skills. Tasks such as completing ...
Lead Article
The Power of Text Message Marketing: Revolutionizing Customer Engagement
In today’s digital age, businesses are constantly seeking innovative ways to engage with their customers and stay ahead of the ...
Email Marketing
B2B email marketing – here’s how to stop your marketing emails going to spam
Approximately half of the email communication on the planet in January 2021 ...
B2B lead generation tips every business needs in 2022
For 67% of companies, lead generation is the only metric they use ...
3 email marketing fails that can be turned into wins
Email marketing was one of the hottest buzzwords of the past decade, ...
Online Marketing
UK agency poll echoes global survey showing skills ‘crisis’
More than half (51.7%) of UK agencies surveyed this autumn said they are struggling to recruit. And nearly 40% of respondents said they currently needed to fill 10-20% …
Digital Marketing Strategy Tips
Digital marketing is a powerful tool that can dramatically ...
How Does Headless CMS Work?
Headless CMS (Content Management System) might seem a little confusing, ...
Social Media
The best payment tools for advertising on LinkedIn Ads
Working with LinkedIn Ads requires not only a deep understanding of the platform but also effective payment tools. Advertising costs on LinkedIn are always substantial, and its audience …
Monetizing Your Book Blog: From Affiliate Programs to Collaboration with Advertisers
Introduction In today’s digital landscape, the art of monetizing your ...
Monetizing Your Blog: From Affiliate Programs to Collaboration with Advertisers
In the vibrant and ever-evolving arena of digital marketing, blogging ...
Apps
New : Food.Social is a small hub with big ambitions, launching in London first
Ground-breaking new platform Food.Social, set to revolutionise the dining experience, has teamed ...
How to find the best social media contest and sweepstakes ideas
It has become a given that, in order to have a successful ...
6 common social media marketing mistakes you might be doing
One of the best ways to up your digital marketing is by ...
Events & Awards
Events
“The CMO Guide to AI in Practice” – Industry Insights & Networking Event in Leeds
Future Forum, a fresh new event series for brands and innovators, announces its next event The CMO Guide to AI in Practice, taking place on ...
Advertising
The Benefits of Sound Equipment Hire for Event Hosts
Hosting an event can be a fantastic way to bring people together, showcase a project, or simply celebrate life. However, putting on a successful event ...
Events & Awards
Events : “How live audiences improve performance” … Eddie Jones today
England Rugby Head Coach Eddie Jones to share thoughts on how live audiences improve performance and how to coach in isolation at the CI Group’s ...