Get in Touch

More leads : How to get your own bespoke newsletter – call Will Corry 01784 434 412

Victoria’s Secret goes private / Sales have faltered from 2015

Victoria’s Secret is set to be taken private as a controlling stake in the business is acquired by investment firm Sycamore Partners.

[more…]

Modern strategies of digital business marketing

In today’s advanced and modern era, business marketing has never been easier.

But with all the ease that comes along in terms of business marketing, it is very important to know about the right kind of marketing methods for your business to actually make it lead to do wonders.

[more…]

Latest : Gift card sales remain resilient despite tough trading conditions

 UK gift card and voucher sales continue to grow despite adverse trading conditions

  • Leisure continues to increase market share, reinforcing the growing consumer preference for experience over product ownership

  • Growth in digital gifting outperformed more traditional physical or paper alternatives, nodding towards the growing preference for added-convenience and the rise of enviro-conscious shoppers  

[more…]

The very best of theMarketingblog : Top articles that you can use

[more…]

What to put in a brochure for your business: The best tips

There are certain things you should know and do when creating a business brochure. Click here to learn what to put in a brochure.

Nowadays, most businesses focus their marketing efforts in the digital world but the reality is that traditional marketing isn't dead yet.

[more…]

How transcription can improve your video SEO

How transcription can improve your video SEO

Digital video content holds a lot of potential for optimised content if you have it transcribed.

83% of marketers reportedly believe that video content is growing in importance.

This astonishingly large chunk of the industry can already see the benefits that video sharing has for brands.

[more…]

Anti-wrinkle injections an alternative to youthful skin

Anti-wrinkle injections an alternative to youthful skin

Beauty is a god-given gift which tends to wear out with age.

Due to the growing level of stress in both personal and professional life along with environmental pollution, the skin starts developing several indications of ageing.

[more…]

Senior marketers believe trust is the biggest challenge facing the data and marketing industry

Senior marketers believe trust is the biggest challenge facing the data and marketing industry

January 17, 2020

‘Reinforcing customers’ (59%) trust’ is the data and marketing industry’s biggest challenge, according to a survey completed by over 230 senior marketing professionals across the UK who judged the DMA Awards 2019.

[more…]

How to turn your business website into a vital marketing tool

How to turn your business website into a vital marketing tool

January 15, 2020

A business’s website is one of its most important assets.

When they are deployed correctly and nurtured properly, a website can provide a business with a constant supply of new customers and income and augment other marketing efforts.

Here’s how to make your business website the centrepiece of your marketing strategy.

[more…]

Bill Clinton Laughter Spot : “The one about the wax figure”

Bill Clinton Laughter Spot : “The one about the wax figure”

January 11, 2020

The wax museum just acquired a very good wax figure of ex prez Bill Clinton.

They had it arranged to show him in an authoritative stance in front of several staff members set on a stage made up like the oval office.

After the figure had been on display for a couple of days, the museum employees were constantly having to go in and rezip Bill's zipper, it kept falling to the 'down' position.

[more…]

Donate your drinks : The Spag Bol Project outlines its new Dry January initiative

Donate your drinks : The Spag Bol Project outlines its new Dry January initiative

January 8, 2020

Recently launched charity The Spag Bol Project is following up its initial Christmas appeal with a call to anyone detoxing for the new year to donate their savings.

The charity opened its doors in December 2019 with a mission to help tackle the growing problem of homelessness while also aiming to cut food waste.

The scheme asked consumers to make a simple sacrifice: cut back on the extravagance of Christmas dinner and donate the cash saved to charity.

[more…]

Which HP printers are most popular with consumers?

Which HP printers are most popular with consumers?

December 27, 2019

HP is a well-known tech giant and has many printers that are currently on the market for purchase.

If you've decided that you want an HP printer you may find that choosing a model is more difficult than you first realised as the market is saturated with them. To make life easier we have come up with a definitive guide to help you get the perfect printer for your requirements.

[more…]

Disney’s senior marketing VP advises the next generation of marketers to ‘stay one step ahead’ at the IDM’s 2019 graduation

Disney’s senior marketing VP advises the next generation of marketers to ‘stay one step ahead’ at the IDM’s 2019 graduation

 

Disney's Tony Miller offers guidance to the next generation of marketing talent at the IDM’s 2019 graduation.

The Institute of Data & Marketing’s (IDM) latest graduation results show that professionals in the data and marketing industry continue to thrive despite significant change in recent years.

From the General Data Protection Regulation (GDPR) and uncertainty around Brexit, to the wealth of new technologies available and increasing organisational responsibilities of the marketing function, the world in which the next generation of marketers will work is constantly evolving.

[more…]

How virtual reality 2.0 in the hospitality and events industry bring exciting new benefits for venues and planners

How virtual reality 2.0 in the hospitality and events industry bring exciting new benefits for venues and planners

By Louisa Watson, Director of Marketing for Wyboston Lakes Resort

Virtual reality (VR) in the hospitality and events sector is now on version 2.0 – and it’s an exciting experience and opportunity for venues and event planners.

It’s now around five years since the first VR headsets and applications created enormous excitement worldwide and inspired so many pages of editorial talking about how VR was going to create a wave of major changes in the way we work.

[more…]