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Mo Syed

IRX 2013 / How to appeal to the unconscious minds of your customers by creating media that exploits these hidden processes

by on January 5, 2013

IRX 2013 is the only opportunity in the UK to blend marketing with technology, logistics with customer facing design, mobile with instore experience – the full range of skills and capabilities to sell in the multichannel era.


‘Let me entertain you’ – Smart ways for Retailers and Brands to drive AOV and ROI across multiple channels at Internet Retailing 2012

by on September 6, 2012

With mobile set to dominate digital commerce, and Facebook 'Likes' very 'yesterday', see how leading retailers are creating experiences across their channels that drive engagement, AOV and ROI.

Join James Brooke, CEO and Mo Syed, Head of User Experience at Amplience as we explore consumer psychology and show best practice / Internet Retailing 2012