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Metrics

Smartphone couponing “I suppose paper coupons did become disruptive when they first came to light, so they’re just going digital” Hugh Paterson, CEO, Whoosh PR

I’d appreciate your thoughts on the following: Coupons are for smartphones, trees in forests. With the evolution of smartphones, calls for simpler packaging, and all the green stuff, it seems reasonable to say that paper coupons are likely to become

Smartphone couponing “I suppose paper coupons did become disruptive when they first came to light, so they’re just going digital” Hugh Paterson, CEO, Whoosh PR Read More »

I love this guy’s enthusiasm, the hustle and bustle of all of his sites and his friendly, easy to read style

Jon Davey,winner of Social Media Week’s Social Media Personality of the Year, lives in Windsor and in 2002 launched Business in Berkshire as a vehicle for local businesses to boost awareness of their products and services. I love his enthusiasm,

I love this guy’s enthusiasm, the hustle and bustle of all of his sites and his friendly, easy to read style Read More »

6 spookily effective Halloween social media marketing tricks / Sendible

From Sendible’s insight pages People across the country go crazy for Halloween.  According to the National Retail Federation, a record 170 million Americans say they’ll celebrate the holiday this year. (Note : Some may not be able to celebrate because of

6 spookily effective Halloween social media marketing tricks / Sendible Read More »

Six steps to a better subject line / Stuart Armstrong,MailPerformance UK

Together with the From line, the email subject line serves as your headline. The combination of these two key elements will determine your customer’s likelihood of reading further.The From line reveals who you are and hopefully reminds your customers why

Six steps to a better subject line / Stuart Armstrong,MailPerformance UK Read More »

The impact for advertisers and consumers of the redesign of StumbleUpon / Rupert Staines, European MD, RadiumOne

With StumbleUpon launching its re-vamped sharing portal this week, the conversation around sharing and content discovery is reignited. The portal is now more closely aligned in look and connectivity with other properties like Pinterest and showcases features that ensure the

The impact for advertisers and consumers of the redesign of StumbleUpon / Rupert Staines, European MD, RadiumOne Read More »

Which other country can lay claim to having half of its pensioner population active on Facebook?

iStrategy London will be the 16th installment of our global conference series. When it comes to all things digital, we Brits like to think we’re pretty damn savvy. We spend more time online than any other leading economy bar the US.

Which other country can lay claim to having half of its pensioner population active on Facebook? Read More »

Alex Balfour, head of digital for London 2012 Olympics LOCOG is speaking at the Inbound Marketing UK 2012

Events / Promo code inbound50 gives you a massive 50% discount for Inbound Marketing UK Alex Balfour, head of digital for London 2012 Olympics LOCOG is speaking at the Inbound Marketing UK 2012 #imuk12 on 6th November. He joins David

Alex Balfour, head of digital for London 2012 Olympics LOCOG is speaking at the Inbound Marketing UK 2012 Read More »

Listen to what your current and potential customers are saying about your brand and industry / Nimble CRM

The following is a guest post by Janet Aronica, the community manager at social business hub oneforty. For any business just getting started in social media, the first things I recommend are listening to what your current and potential customers are saying

Listen to what your current and potential customers are saying about your brand and industry / Nimble CRM Read More »