Shaken & Stirred - Influential Brand Profiling and Positioning

Which other country can lay claim to having half of its pensioner population active on Facebook?

iStrategy London will be the 16th installment of our global conference series.

When it comes to all things digital, we Brits like to think we’re pretty damn savvy. We spend more time online than any other leading economy bar the US. Smartphone penetration is through the roof.

And which other country can lay claim to having half of its pensioner population active on Facebook? We believe the UK really is one of the most exciting digital destinations in Europe, if not the world, and that London has become a hub for the uber-connected and digitally obsessed – those with a nose for the latest trends in social, mobile, video and online. It’s why you’ll see us back in the nation’s capital for our next European event in November. See you at iStrategy London. It promises to be the best yet.


Whether it’s building customer loyalty, increasing sales, improving lead generation or driving greater consumer engagement, our program has been specifically designed to help attendees develop their audience and build traffic, create brand awareness, improve customer service and develop better use of digital tools internally to drive more productive business outcomes.

With these common objectives in mind, iStrategy has recruited keynote speakers, panelists, workshop facilitators and attendees with expertise in the online channels that lead to successful results and tools that provide ongoing measurement, analysis and decision-making capabilities. These include:

  • Social Media
  • Mobile Marketing and Applications
  • Display Advertising
  • Search Engine Optimisation (SEO) and Pay-per-Click (PPC)
  • Email Marketing, Database Marketing and Customer Relationship Management (CRM)
  • Web Analytics
  • E-commerce
  • Content Strategy, including Video, Viral and Blogs


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