Women for Women
Barbara Webster joins GoCrisis As Executive Vice President, Americas. She will be responsible for business operations in North, Central, and South America.
“We are delighted to have Barb to lead our team in Americas,” said Elmarie Marais, Chief Executive Officer, GoCrisis.
Makeup has become a staple of western culture for women.
Whether they are staying in at home or going out to a big party, you will often find them with a varying degree of makeup on.
This leads to many people asking why makeup is so important to them.
Jean Wolfe writes .. Happy Victory in Europe day.
Our grandparents endured 6 years of war and then a lot of deprivation for years afterwards. [more…]
Jean Wolfe writes .... It is a month for thinking about women! Mothers Day in two weeks time and International Women's Day on Sunday.
On our Attract Readers site my partner-in-crime Ute Wieczorek-King and I have challenged women to write a thoughtful article which is a bit longer.
Longer blog posts are getting more Google love these days so we felt it created an opportunity. Plus the idea was to come up with a new angle or a new idea
Beauty is a god-given gift which tends to wear out with age.
Due to the growing level of stress in both personal and professional life along with environmental pollution, the skin starts developing several indications of ageing.
Caitlin Thomas writes in her blog ...
Last week I attended Celebrating Women in the Research Industry, an evening co-hosted by ESOMAR and Women in Research (WiRe), organised by Patricia Dominguez (Inciter and UK ESOMAR Representative).
Sooner or later, it happens to most of us. Maybe we are facing a company lay-off.
Or if we work for the United States government, we may face a shutdown at some time in our career. Sometimes, our hours are cut due to a poor sales year, or maybe our jobs have not changed but our lives have.
TENA has launched its new Silhouette Noir product with a ground-breaking catwalk shot in the style of Victoria’s Secret that has taken over London’s Oxford Street.
This is the first campaign from TENA Women’s new platform “I Will Be Me” developed with AMV BBDO, with the key objective of breaking taboos around incontinence.
The campaign re-imagines the Victoria’s Secret ‘Angels’ catwalk image, using the highly recognisable wings iconography on a 48-sheet billboard and digital 6-sheets in major London locations renowned for their fashion credentials, featuring age 40+ models wearing the Silhouette Noir all-black pant.
TENA Silhouette Noir is the UK’s first black incontinence product, offering incredible discretion and features a low waist, making it look, feel and fit far more like traditional underwear than standard incontinence pants, the company said.
Introducing a brand new feature in theMarketingblog - Marketing Nuggets – Glastonbury, Working Mums, Jo Stroud of Fabulous, 10.000 Email Sends/month
Optimization : Using a digital marketing campaign has a lot of strategies that work together to make your business grow bigger.
When you get your campaign running with email automations, sales funnels, and advertisements, you will physically see that your business increases its progress day by day.
Research reveals next wave of digital sales growth in popular retail categories will be driven by older consumers -
If you have any kind of online presence either for a blog, business, or marketing you know that search engine optimization is really important.
Since the inception of the internet, digital marketing has dominated the marketing domain across the world. 
A lady hurried to the chemist to get medication for her sick child, when she got back to her car she found that she had locked her keys inside.
If you want to avoid being in the twenty per cent of businesses that don’t make it past year one, growth hacking strategies are the way to go. 
If you are running a B2B company then you know that generating high-quality leads to keep that sales funnel nice and full is paramount. You also know that is often easier said than done.
Car accident injuries can be frightening. They can be draining, especially when it comes to filing a personal injury lawsuit.
Digital marketing is crucial in this day and age. The majority of people own some type of device, either cell phone, tablet, or computer that they use to either shop, or to research things they want, need, or have an interest in.