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73% 0f Twitter users rank news as the ‘best kind of tweets’ / Michelle Hill, Red Rocket Media

Michelle Hill of Red Rocket Media writes .. We’ve all been there, sitting in front of our PCs, racking our brains for something to tweet about, a Facebook status update, something – anything – of interest to share with our Google+

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Is your social media marketing producing results for the rest of 2012?

Lead Roundup : Keeping the pipeline filled with quality leads is the number one responsibility of every B2B marketer Success : Have you got your social marketing working, producing results the way you want for the second half of 2012? We

Is your social media marketing producing results for the rest of 2012? Read More »

Who else wants a free email marketing and social media account?

Get underway in two minutes & there’s no credit card needed! Sign up here From time to time a really special offer comes into our grasp. This is one of them and we suggest you take a close look at this free email marketing and social media account special. It’s simple

Who else wants a free email marketing and social media account? Read More »

David Halliwell explains how Footfall123’s self-serve mobile loyalty scheme works / (video)

Mobile Marketing’s Video test … David Halliwell dropped by the office to explain how Footfall123‘s self-serve mobile loyalty scheme works. Given how easy and idiot-proof he made it all sound, we thought we’d put it to the test with our

David Halliwell explains how Footfall123’s self-serve mobile loyalty scheme works / (video) Read More »

Viral Seeding – blogger outreach / Over 27 pieces of coverage, 15k+ reached, 10k+ reached through twitter coverage (video)

Figleaves created a video with model Candice Bucher to show off their new Just Peachy Trellis campaign. Viral Seeding conducted blogger outreach over a period of 2 weeks encouraging bloggers and web editors to embed the video content and share

Viral Seeding – blogger outreach / Over 27 pieces of coverage, 15k+ reached, 10k+ reached through twitter coverage (video) Read More »

“A fun and engaging way to celebrate the arrival of the Galaxy S III” : Tom Jefferies, Head of Digital, Samsung UK & Ireland

Samsung Electronics UK  have announced the launch of a competition on Pinterest to celebrate its arrival on the content sharing website and the availability of the Galaxy S III after it hit shops across the UK on 30 May. Competition

“A fun and engaging way to celebrate the arrival of the Galaxy S III” : Tom Jefferies, Head of Digital, Samsung UK & Ireland Read More »

Are you happy with your social media marketing – or do you think you could be more effective?

Who else needs to know and benefit from influential brand profiling and positioning? Are you happy with your social media marketing? If not – you should seriously consider the ‘View from the Top’ plan from theMarketingblog. “Influential brand profiling and positioning

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Which social media channels are the most important to marketers? / New research

New research conducted by Crain’s B2B reveals a growing interest and involvement among marketers in b-to-b social media. In 2011, 21 percent of marketers polled reported that they were “very” or “fully” engaged in marketing through social channels, compared with

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‘Four Building Blocks of B2B’ and how they aid the “surround the customer approach

At ABM’s Annual Conference on April 29, Jack Griffin talked about the Four Building Blocks of B-to-B and how they aid the “surround the customer approach” of b-to-b. “The customer is now the center of the realm,” said Griffin. “We

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