You spent thousands of dollars on journey mapping consultants, workshops, and tools, and you’re thrilled to have survived the exercise and walked away with some great-looking maps. Then reality sets in.
You were told that journey maps are the be-all-end-all tool for customer experience transformations. But looking at your maps, you suddenly have no idea what you need to improve or how/ where to begin to improve it. Now what? Where did you go wrong?
When it comes to running a start-up, it’s important to plan ahead. Although you will, inevitably, make mistakes all the way, you are more likely to succeed if you have a clear strategy and execute it in the correct manner. The majority of start-ups and new businesses fail within their first five years, so it’s vital that you do everything you can to stand out and make a splash in your new industry.
The rising stars of British business were celebrated at The Startups Awards last night, with winners selected from a diverse range of fields including pet food, pensions and personal grooming.
The key factor linking the winners’ success, however, has been the way they have embraced and pioneered cutting edge technology to better serve customers and disrupt established industries. For further information about the Startups Awards visit www.startupsawards.co.uk
The launch comes at a time when many traditional agencies are redefining themselves as ‘content experts’ – but with nearly 13 years of experience in strategic content marketing, Foxtrot Papa’s standing as one of London’s original content natives is both unique and undeniable.
Marketing for a sales team? : Are you still looking for new business leads? https://t.co/MK3jJqdxU6
— Will Corry (@slievemore) October 2, 2016
Digital commerce is not the future, it's the present. Over the past years there has been a growing trend towards online sales, with e-commerce in the UK alone expected to reach a staggering €174 billion in 2016.
While not all merchants are ditching their brick and mortar stores, more and more sellers are beginning to move their transactions online. With rent costs on the rise in urban centres, this is a prudent move.
However, creating a successful e-commerce site requires careful consideration and design. We've listed some crucial steps in building an e-commerce site below.
The deadline for entries for the UK's leading new business awards is fast approaching, as start-ups of all sizes and industries make their case for why they should be celebrated as one of Britain's most exciting business prospects.
Entries received before Friday 16th September will be scrutinised by an expert judging panel including Cath Kidston MBE, Emma Sinclair MBE, Nick Wheeler and the co-founders of Innocent Drinks, LOVEFiLM and Secret Escapes, with the finalists announced on 12th October. [more…]