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Startups and small businesses – learn how you can rapidly grow your business

by on September 18, 2018

Digital marketing for small businesses and startups. Learn where it's best for you to focus to help you rapidly grow your business

Have you noticed how most advice and case studies of marketing in books and blogs, focuses on the Big Brands with their Big Budgets.

Yes, every business can learn from the heritage of these brands, but it’s a very different world from that for small businesses where budget is limited and every cent and penny of investment matter.

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How to manage your marketing with Kanban

How to manage your marketing with Kanban

by on September 3, 2018

When implementing a marketing campaign – there are lots of things that you need to juggle at the same time for everything to go off properly.

There are often strict deadlines that need to be met to go with optimum times, and within that there are lots of different elements and subtasks that you need to take into account.

It also often means that you need to liaise with different teams in order to make this happen.

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Want more quality leads – load your latest success story into theMarketingblog

by on September 2, 2018

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Acquisition vs. Retention : Where should brands focus?

by on September 1, 2018

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5 ways to increase your website traffic … exclusive

5 ways to increase your website traffic … exclusive

by on August 31, 2018

If you are a business person or a marketer, one of the greatest achievement you can have in your website is a constant flow of traffic. When you are getting many views and hits, chances are, you are increasing your customer reach.

The challenge always comes in knowing how to get the traffic you desire, and how to keep the customers in your site. Some of the top five ways to increase your website traffic include:

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The top 5 SEO trends of 2018 .. exclusive to theMarketingblog

The top 5 SEO trends of 2018 .. exclusive to theMarketingblog

by on August 31, 2018

Search Engine Optimization might sound simple at first, but anyone who has worked in this field knows that it is a complex art. Algorithms like Google’s are difficult to fully understand on their own without the continual changes reshaping them. Netting a spot in the top search results is no easy feat, by any means.

Search engines are constantly working to improve the quality of their search results for a better user experience. During this process, some ranking factors change while others disappear altogether with new factors to take their place. Whether you’re a blogger, small business owner, or Fortune 500 company, these top SEO trends from 2018 can help you gain the rank you’re looking for.

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Exclusive : How to incorporate branding into your Point of Sale System

Exclusive : How to incorporate branding into your Point of Sale System

by on August 30, 2018

One of the most common misconceptions is that the sales process is complete once the customer has been convinced to purchase a good or service. Not only is this a dangerous fallacy to make, but it is even more relevant within a digital world that is rife with competition. In truth, the engagement process continues well after a payment has been secured.

This is why successful online firms will incorporate branding into their point of sale system. What advantages does this approach have to offer and are there any expert suggestions to take into account?

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4 reasons you should regularly refresh your on-page content

4 reasons you should regularly refresh your on-page content

by on August 20, 2018

For years Google has explored a variety of ways to use "freshness" as a ranking factor in terms of SEO. Back in 2003, Google engineers filed a patent which shook the SEO world.

It offered an insight into the mind of Google engineers at the time, but also seemed to provide a picture of Google’s algorithm for years to come. The reality is, Google measures all of your documents for freshness, then in return, scores each page according to the type of query that has been searched. [more…]

Why a car can be the ultimate offline marketing tool .. exclusive

Why a car can be the ultimate offline marketing tool .. exclusive

by on August 17, 2018

Company cars can serve many purposes and in addition to allowing you and your reps to move around, they can also be used as a marketing tool. Branded cars are so common that we often fail to realize we’re surrounded by them.

However, so many businesses wouldn’t be using them if they weren’t efficient. In this article, we’re going to explore some of the reasons why a car can be the ultimate offline marketing tool regardless of the type of business you are in.

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6 unconventional ways to be an awesome person

6 unconventional ways to be an awesome person

by on August 6, 2018

If you've ever felt like you're just the average Joe or Jane, I have news for you. Anybody can be awesome.

Being awesome doesn't mean having off-the-chain leadership skills at work or killing it with your uncanny negotiation prowess.

Smart, talented, pretty, tall, charismatic, funny. If you know people like that, they're no more awesome than anyone else just because they have desired attributes.

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