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The cost of doing SEO wrong

The cost of doing SEO wrong

by Will Corry on May 12, 2017

If you want a prominent position in the organic search results and to get your brand in front of potential customer’s online, search engine optimisation should be a focal point of your marketing strategy.

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Nielsen launches Everyday Analytics

Nielsen launches Everyday Analytics

by Will Corry on May 10, 2017

Today, Nielsen announces the launch of Everyday Analytics in the UK and a number of other European countries (Austria, Belgium, Germany, Italy, Netherlands, Portugal, Spain).

This new suite of analytics enables fast-moving consumer goods (FMCG) manufacturers to keep up with the constantly changing, daily conditions of today’s fragmented marketplace. By reducing the time, cost and resource demands of traditional analytics, coupled with simple and intuitive tools, the new offering will make sophisticated analytics more accessible for everyday decisions across all FMCG growth drivers, including price and promotion, advertising and innovation.

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Discover the top five reasons why you should develop your web empire on WordPress

Discover the top five reasons why you should develop your web empire on WordPress

by Will Corry on May 9, 2017

If developing stunning, flexible, and easy-to-use websites is your top priority, check out this white paper to understand why WordPress is the the best platform on which to build compelling and dynamic websites.

Not only does WordPress power 25 percent of the Internet, but it also offers one of the largest and most helpful communities for development support.

In addition, WordPress’s ease of customization and incorporation of the JSON REST API make it a must-use platform if you’re looking for new technologies that take your web development efforts to the next level.

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Pros and cons of starting a new venture

Pros and cons of starting a new venture

by Will Corry on April 25, 2017

Not all business ventures are fated to succeed. In fact, statistics tells us that nearly 50 percent of new businesses fail to even make it to their fifth anniversary.

When going into a new venture, you’ll need to do your research and draft your own pros and cons list to help you decide if pushing through with that venture would be both beneficial and fulfilling.

To help you out, here are some of the common pros and cons of starting a new venture.

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Women for Women : “Secrets to holding a successful business meeting”

Women for Women : “Secrets to holding a successful business meeting”

by Will Corry on April 17, 2017

Okay, so you’ve started your business and it’s actually gone reasonably well, so far. There have been no major problems, a few hiccups here and there, but you’ve managed to cement your startup into the market and it’s performed well.

However, there will come a time when the nature of the business world will force it to grow to a new level, and you will have to do things that you’ve probably never done before in order to facilitate this growth. [more…]

13 steps to starting your very own creative agency

by Will Corry on April 14, 2017

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How to get the most from your poster advertising campaign

How to get the most from your poster advertising campaign

by Will Corry on April 11, 2017

It’s all too easy to overlook the value of so-called ‘traditional’ marketing methods, such is the hype surrounding the latest developments in digital marketing.

Nevertheless, offline marketing can still play a valuable role in promoting your brand, product or event effectively. In this guide, we focus on advertising posters and how to creatively capture the imagination and interest of passers-by. With thoughtful planning and a little ingenuity, poster advertising campaigns can significantly boost the image and visibility of your brand.

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Are you seeking a new building for your business?

Are you seeking a new building for your business?

by Will Corry on April 6, 2017

Are you seeking a new building for your business? If so, maybe it's because you want a dedicated space for your start-up or are running a longer-established company that is outgrowing its current premises. However, finding a new commercial building that is cheap while remaining safe for regular use by your employees can be an arduous task. Here is some advice to make it easier.

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Facebook ads made easy

Facebook ads made easy

by Will Corry on April 5, 2017

Facebook is a great marketing asset; with its extensive network and incredibly precise data, the ability to target audiences is a thing of marketing dreams.

Furthermore, as ads are integrated seamlessly into the news feed in a way that doesn’t disrupt the user experience, Facebook ads receive a wide reach with positive audience engagement.

Of course really utilizing this re-working social media campaigns or launching a brand new one, here is a platform which requires some skill and know-how, but it doesn’t have to be complicated or overwhelming. Whether you are

a back-to-the-basics outline making the process as simple as can ensure higher success with your social media marketing and take advantage of all that this integral platform has to offer.

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5 pointers to getting recruitment right

5 pointers to getting recruitment right

by Will Corry on April 5, 2017

Employees are pivotal to a company’s success, and recruitment is an essential part of business growth. In fact, hiring new talent is one of the biggest investments a small business will make – so it’s absolutely crucial to get it right.

An effective recruitment strategy not only saves time and money, but also ensures small businesses find the talent they need in order to grow.

Only with the right people can a business truly reach its full potential, and your recruitment strategy should be devised with long-term success in mind. Here are five steps to finding, acquiring and integrating new talent as effectively as possible.

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