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Here are the three things to consider when you’re testing the Internet for its marketing prowess

by Will Corry on September 25, 2015

One of the things which no one can deny is that people get their information in a variety of more ways than ever. For businesses this can be a challenging thing to wrap their collective consciousness around. Of course you want to stick with tried and true metrics which have always worked for you. However the significance of Internet marketing in today’s world cannot be overstated.

Here are the three things to consider when you're testing the Internet for its marketing prowess. [more…]

Latest Tweets Rugby World Cup … DHL, Luis Picamole, Aer Lingus, Scotland World Cup Squad, The team from Wales

by Will Corry on August 24, 2015


Irish media startup becomes a worldwide trending hit – Spike from Newswhip

by Will Corry on August 15, 2015

"Spike, a product that helps organisations monitor the impact of content that's put out on the internet"
Within three years of launching its first product, NewsWhip counts ESPN, BuzzFeed, 'The Guardian', 'USA Today' and other newspapers among its customers.


Need a marketing/advertising agency in Belfast?

by Will Corry on August 8, 2015

All about marketing / advertising agencies in N. Ireland ..
Archer Advertising, Integrated Advertising, Dokoo, Manleys, Cloud Business Solutions.

If we have left you out give us a call and we will give you special coverage.. Will Corry 01784 434 412. Call today - your time will be well spent.


There are now over 4.2 million people across the UK working from home

by Will Corry on June 8, 2015

It's more common for men to work from home than women.

There are now over 4.2 million people across the UK working from home, according to the TUC, which is up by more than 800,000 since 2005.


Laughter Spot : Could Ciaran “Mozzy” Morrison be the best best man ever?

by Will Corry on June 4, 2015

Laughter Spot : Best man speech turns into an action adventure - video 


Latest : Premium Bonds -£50,000, Toxic banks in Ireland

by Will Corry on June 2, 2015

The Mail: Well-off savers looking to increase their punt on Premium Bonds can now put £50,000 into the product after National Savings and Investments today raised the maximum holding. 

The Guardian: Two of Ireland’s biggest media outlets are to mount a high court bid to enable them to report on the relationship between one of the country’s richest men and the "toxic bank" whose collapse helped trigger the country’s 2010 bailout.


Interactive update : Want the full background to the algorithm update from Google, due Tuesday April 21

by Will Corry on April 18, 2015

Check this very comprehensive interactive timeline on the algorithm update from Google

Google is set to release an algorithm update on April 21st (Tuesday) and it is likely to be quite significant as they continue their efforts to enhance the user experience of the Internet.


Two of the best travel PR stunts of the year – Sally Durcan, Hotcow

by Will Corry on April 13, 2015

How do travel PR stunts help travel companies sell vacations? With the evenings getting lighter and the trees blossoming, it’s safe to say that spring is definitely in the air, which means that summer is just around the corner. And summer means holidays!As travel companies gear up for the holiday season, there is a lot of competition to grab consumer’s attention – and many brands have turned to wacky PR stunts to promote their deals. 

With this in mind, let’s look at two of the best travel PR stunts of the year so far:


Kari experienced more than just the people in Ireland #odysseyproject

by Will Corry on March 18, 2015

To celebrate its 80th anniversary, fashion brand Sperry will be sending 80 adventurers around the world to partake in odysseys #odyysseysawait meant to pull them out of their comfort zones.

The content-driven campaign, created out of Mono, will be tapping musicians, bloggers, entrepreneurs and photographers to go out in the world to discover something new, in the spirit of founder Paul Sperry, who launched the company in 1935. Watch the video.

"Odyssey Project" will give control over the campaign's content to the 80 "ambassadors" who are experiencing it. For example, one of the first is Kari White, an entrepreneur and sister of Olympian Shaun White, who sets off to Ireland to discover more about her Irish roots -- appropriate for St. Patrick's Day.

More articles from theMarketingblog - Ireland [more…]