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Curation Wall provides Social Media Wall & 360 Degree Video for Learn Inbound Dublin

Curation Wall provides Social Media Wall & 360 Degree Video for Learn Inbound Dublin

by James on November 8, 2016

Curation Wall, a Bristol-based social media SaaS start-up, provided a social media wall for the popular Learn Inbound  marketing conference, held in Dublin on the [more…]

[Watch] “The home of Kerrygold is the wettest place in Ireland” – Karmarama is launching a new TV campaign

by James on November 7, 2016

Karmarama is launching a new TV campaign for Kerrygold’s spreadable range, which is going live this coming weekend. The inspiration for the idea came from the fact that the home of Kerrygold is the wettest place in Ireland, and plays on the British and Irish obsession with the weather, while linking the provenance of the Irish butter through to its unique golden taste.

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Tweets : That feeling when you beat the All Blacks for the first time in 111 years..

by Will Corry on November 6, 2016

That feeling when you beat the All Blacks for the first time in 111 years..Ireland win!

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Celebrations on Sesame Street as Gay Cake finally delivered

by Will Corry on October 25, 2016

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Women for Women : How a murdered woman became invisible in the coverage of her death

by Will Corry on September 4, 2016

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Irish Laughter Spot : . “I’m sleeping with the Pastor’s wife”

by Will Corry on August 25, 2016

Murphy goes to his friend Pat and says ... "I'm sleeping with the Pastor's wife. Can you hold him in church for an hour after services for me." 

Pat doesn't like it but, being Murphy's longtime friend, he agrees.

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Laughter Spot from Ireland : “I’m going to Rome next week – I’ll light a fertility candle for you”

by Will Corry on July 26, 2016

Mrs. Donovan was walking down O'Connell Street in Dublin when She met up with Father Flaherty. The Father said, 'Good mornin'

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Irish Food Board hires TransgressiveX to develop Stript Snacks’ biltong

Irish Food Board hires TransgressiveX to develop Stript Snacks’ biltong

by Will Corry on May 29, 2016

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Research : Irish Food Board – Bord Bia – appoints TransgressiveX to develop new snack brand

Research : Irish Food Board – Bord Bia – appoints TransgressiveX to develop new snack brand

by James on May 25, 2016

Bord Bia - the Irish Food Board - has enlisted forensic brand guidance agency TransgressiveX to develop a new snack brand with Stript Snacks, Ireland’s foremost snack producer.

The intention of the tripartite agreement is to leap-frog current category dynamics and to establish truly best-in-class brand assets to dominate the sector. TransgressiveX, based in Kensington and operating worldwide, is led by prominent consumer psychologist Nadim Sadek, ex-Worldwide Commercial and Strategy Director of Research International. [more…]

Brilliant : New marketing plan from Mary in Dublin – 2016 economics explained Irish style

Brilliant : New marketing plan from Mary in Dublin – 2016 economics explained Irish style

by Will Corry on May 21, 2016

Mary is the proprietor of a bar in Dublin . She realises that virtually all of her customers are unemployed alcoholics and, as such, can no longer afford to patronise her bar.

To solve this problem, she comes up with new marketing plan that allows her customers to drink now, but pay later. She keeps track of the drinks consumed on a ledger (thereby granting the customers loans).

Word gets around about Mary's "drink now, pay later" marketing strategy and, as a result, increasing numbers of customers flood into Mary's bar. Soon she has the largest sales volume for any bar in Dublin.

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