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Mike Watkins

Lidl & Nielsen: British women among the most likely to find Christmas stressful

Lidl & Nielsen: British women among the most likely to find Christmas stressful

by on December 16, 2016

British women are among the most likely to find Christmas stressful according to a 25-country study by Lidl and Nielsen on roles around Christmas. It includes sales data showing December's grocery bill is 20% higher than the rest of the year, we make 6% more trips and which products see the biggest uplift in sales due to Christmas [more…]

British retail “drowning in sea” of unrewarding loyalty cards

British retail “drowning in sea” of unrewarding loyalty cards

by on December 7, 2016

Only Finland has more but, paradoxically, British shoppers among least likely to use them

Although British shoppers are the most likely in the world to have a loyalty card, with the exception of Finland, they’re among the least likely to see or utilise the benefits, according to a Nielsen study of 63 countries.

Two-thirds of shoppers globally report being a member of a retail loyalty scheme, compared to 89% in Britain. Only Finland is higher (94%). The average British loyalty card holder has 3.6 of them, behind only Japan and Lithuania.

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E-cigarettes, sports nutrition and “free-from” are the fastest-growing products in UK / Nielsen research

by on December 30, 2014

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Nielsen Research : “Six in 10 Britons said the quality of most own-label brands is as good as name brands”

by on November 27, 2014

UK shoppers turn to supermarkets’ premium own-brand

  • Own-brands account for 54% of UK supermarket grocery sales; around 3 x global average
  • ‘Premium’ own-brand sales growing at almost 4x market rate
  • 71% of Britons say quality has improved over time; 50% would buy more if greater variety available

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Nielsen / Motor products, computer equipment and eBooks set to be fastest growing e-commerce items

by on September 25, 2014

Clothes, hotel rooms and airline tickets most popular items purchased online
Delivery costs and online security concerns “holding back e-commerce’s true potential”
British consumers’ intent to buy motor-related products, computer equipment and eBooks online has tripled since 2011 – according to a new study by Nielsen, a leading global provider of insights into what consumers watch and buy. 

The proportion of Britons who intend to use the internet to buy cars, motorcycles or related accessories ‘in the next six months’ has jumped more than three times since 2011, from just 5% to 17% in 2014. Similarly, the intent to go online to purchase computer hardware (to 28%) and software (to 30%) as well as eBooks (to 33%) has tripled.

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FMCG Research / “Grocery shopping and the Internet go together like bread and butter for three-quarters of Brits”

by on November 18, 2012

Nielsen UK head of retailer insight Mike Watkins: "Grocery shopping and the Internet go together like bread and butter for three-quarters of Brits.

It shows just how aware supermarkets and brands need to be about how it impacts their bottom line – not just in what products people buy, but the prices they pay and where they get them from.Three-quarters of UK consumers use the Internet for grocery shopping

  • Groceries are the third most popular category bought online, after travel and books
  • Almost half of all UK consumers look for grocery shopping deals online

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