TheMarketingblog

featured item

Next-gen AI trend: boosts business in the UK, abroad and transforms the marketing sector

By Alex Chenglin Wu, founder and CEO of DeepWisdom Since the publication of the first AI Sector Study in 2022, the UK’s AI ecosystem has grown to now include more than 5,800 AI companies – an 85% increase over the past 2 years. Revenue is now […]

Next-gen AI trend: boosts business in the UK, abroad and transforms the marketing sector Read More »

CX Predictions 2026: Why Human Insight Will Decide Which Brands Win

Customer experience has always been a moving target, but 2026 is shaping up to be a year of sharp contrasts. AI is now woven into every corner of marketing and product design. It writes emails, segments audiences, answers customer queries,

CX Predictions 2026: Why Human Insight Will Decide Which Brands Win Read More »

The Enterprise Trust Gap: Why Companies Fear Losing Control of AI

A new set of findings suggests that America’s biggest worry about artificial intelligence isn’t job loss or killer robots. It’s something far more practical: control. A joint study by Cybernews and nexos.ai, which tracked public concerns from January to October

The Enterprise Trust Gap: Why Companies Fear Losing Control of AI Read More »

Black Friday: AI Is Quietly Taking Charge of How Britain Shops

Black Friday has always been a test of stamina. Shoppers once sifted through dozens of tabs, weighed up offers and hoped they hadn’t missed a better deal elsewhere. This year, that ritual is fading. A new habit is settling in

Black Friday: AI Is Quietly Taking Charge of How Britain Shops Read More »

42% of shoppers now trust AI summaries without clicking. Here’s why Black Friday marketers can’t ignore it

If you work in digital marketing, you’ve probably felt this shift coming. Search habits are changing, attention spans keep shrinking, and AI tools are quietly inserting themselves between brands and buyers. Now we have a clear sign of how fast

42% of shoppers now trust AI summaries without clicking. Here’s why Black Friday marketers can’t ignore it Read More »

The AI ‘Aftershock’ Hits Marketing: Why Marketers Are Feeling the Pain

In recent months, stories about AI replacing jobs have multiplied. But the shockwave is especially sharp across marketing teams. As agencies and in-house comms departments roll out tools that can ideate, write, personalise, schedule and optimise campaigns, many marketers are

The AI ‘Aftershock’ Hits Marketing: Why Marketers Are Feeling the Pain Read More »

Top AI Content Marketing Tools for UK Agencies to Boost Success

Introduction to AI Marketing Tools Role of AI Marketing Agency Benefits of AI Powered Marketing Content Marketing Strategy Search Engines and Optimization Landing Pages and Conversion AI Powered Analytics Content Production and Creation Marketing Agency and Partnership

Top AI Content Marketing Tools for UK Agencies to Boost Success Read More »

How Do Successful Companies Strategically Plan and Implement Content to Generate Leads and Drive Growth?

Introduction to Content Marketing Understanding Business Goals and Objectives Identifying Target Audience and Buyer Personas Conducting a Content Audit Developing a Content Calendar Creating a Content Strategy Creating High-Quality Content Effective content creation can generate high quality leads and qualified

How Do Successful Companies Strategically Plan and Implement Content to Generate Leads and Drive Growth? Read More »