A juicy launch event takes place in Coventry next month to celebrate the coming together of the Midlands’ first ever creative consortium, Warwickshire Creative Fusion.
About Giftango, Fox Kalomaski Crossing and Warwickshire Creative Fusion Read More »
Procter & Gamble’s flagship laundry brand undertakes new global marketing direction Monday 15th October 2012 sees the launch of My Ariel, a brand new through-the-line marketing campaign from P&G laundry brand Ariel. The campaign hails a new direction for Ariel
Report urges out of touch MPs to brush up on Twitter skills Research from UK think tank Parliament Street urges elected representatives to be smarter on social media to connect with the electorate LONDON – October 10, 2012 – Members
Leading politicians, including Tessa Jowell, tweet 40 times per day on average Read More »
Posted by John McTigue on Tue, Oct 09, 2012 Plan-Do-Check-Adjust (PDCA) is a classic kaizen, meaning continuous improvement, principle perfectly applicable to digital marketing. Processes within each component of digital marketing can be broken down into individual PDCA loops, worked
Applying Plan-Do-Check-Adjust to a lead nurturing campaign Read More »
There’s a Inbound Marketing UK conference happening in London early November … TheMarketingblog are delighted to announce that we are a Bronze Sponsor. Will Corry – our editor will be giving a presentation on Content Marketing – ‘What works for
Martin Gill, a Principle Analyst in eBusiness and Channel Strategy, believes changes in mainstream consumer behaviour cannot be ignored by retailers, and goes as far as to say that those who do not go digital, are closed for business. Martin’s
Richard Young from Nimble writes .. Your website linked with a strong social media presence lets you educate, engage and identify prospects. If you remember when the World Wide Web launched, you probably recall how primitive the earliest commercial websites
cloud.IQ, one of the UK’s hottest TechCity start ups recently launched its first set of digital marketing apps that aim to open up the integrated marketing world by giving all organisations access to the “big boys marketing toys”. The new
Negative mentions about a business or its products on the internet could hit a company in the balance sheet, and once a company has a poor online reputation, it could spread like a virus. Companies need to take ownership of
