Artificial Intelligence (AI) & machine learning has been identified as the most important areas organisations must develop staff skills in, reveals a new survey by the Institute of Direct and Digital Marketing (IDM).
EXCLUSIVE: Susan Perolls, Director at Loudmouth PR, reports back for TheMarketingblog on the first Audience Analytics & Insights Forum The world of data and research is, in many ways, unrecognisable from how it looked 20-30 years ago. The sheer volume
Exclusive : Never mind the data……………it’s all about the people Read More »
10 years ago customer service was a very different concept. Apple introduced the iPhone on 29th June 2007; now in 2017 it is not uncommon that businesses aspire to be as customer-centric as the technology giant. Customers still expected great
Will customer service lose the human touch? … Author Gemma Baker, Click4Assistance Read More »
