British consumer spending confidence has hit its highest level on record but a huge rise in concern about the economy saw it overtake terrorism and immigration as the nation’s biggest concern.
The latest Nielsen Global Survey of Consumer Confidence and Spending Intentions revealed that across 2016, the economy saw the biggest rise in the amount of Britons citing it as their 1st or 2nd biggest concern. The proportion doing so rose 12 percentage points to 28%. Political stability saw the next biggest rise, jumping eight points to 10% – five times higher than at the end of 2015.
British women are among the most likely to find Christmas stressful according to a 25-country study by Lidl and Nielsen on roles around Christmas. It includes sales data showing December's grocery bill is 20% higher than the rest of the year, we make 6% more trips and which products see the biggest uplift in sales due to Christmas [more…]
Although British shoppers are the most likely in the world to have a loyalty card, with the exception of Finland, they’re among the least likely to see or utilise the benefits, according to a Nielsen study of 63 countries.
Two-thirds of shoppers globally report being a member of a retail loyalty scheme, compared to 89% in Britain. Only Finland is higher (94%). The average British loyalty card holder has 3.6 of them, behind only Japan and Lithuania.
Despite the number of mobile-only banks set to launch in the UK this year, Britons are among the least likely in the world to use them.
Nearly two-thirds (63%) of Britons aren’t likely to use mobile-only banks – those which don’t have a physical location and are serviced entirely via smartphone apps. Only four countries – France, Belgium, Hungary and New Zealand – are less likely than Britons to use these types of banks, according to a global study of 63 countries by Nielsen.
- Tell us about Nielsen Quick Predict?
- You talked about the 15% failure factor. Tell us how your new concept can change that to a 85% success factor.
- We talked about the blue chip FMCG companies being your main target. How important are the smaller players to you?
- What role does your Innovation Studio play?
- Does this new concept help the FMCG category managers in their drive for shelf space?
- What is the downside, if any for manufacturers who use your new concept?
I was very interested in this report from The Demand Institute/Nielsen on how increasing smartphone and internet access will drive the shift towards cashless payments - generating an extra $10 trillion in consumer spending globally.
The report also identifies three broad groups fighting to deliver this cashless future: “Across the planet, traditional banks and credit card networks will compete directly with retailers, telecom providers, tech giants, social-media upstarts, and scores of regional, often government-backed initiatives...”
It also indicates how cashless payments could lead to a convergence of all aspects of the consumer experience – including advertising, social media and entertainment.
— Will Corry (@slievemore) September 14, 2016
New “Quick Predict” delivers the speed innovators need, without compromising quality [more…]