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Vox Pops International took to the streets to find out what was the favourite Christmas ad of the season

by on December 5, 2013

Videos - What the public had to say about all things Christmas...

Vox Pops International took to the streets to find out what was the favourite Christmas ad of the season, and of all time. We also asked if the public thought companies took the festive season too far with their advertising campaigns and what they felt was the true meaning of Christmas.

John Lewis's Bear and the Hare campaign has had mixed reviews, Sainsbury's have gone for a very real approach and the Post Office has a simple 'We Love Parcels' campaign... Is it all too much or is this commercialism what makes the season jolly...? [more…]

Which Brands do the Nation Trust…?

by on September 4, 2013

Which Brands do the Nation Trust?
Watch the Video

Andy Thompson | Vox Pops International

As part of our bi-annual State of the Nation this August, [more…]

Video / Over 50’s on their holiday habits – have they embraced the digital age by booking online? / Vox Pops International

by on July 31, 2013

Watch the new video - Holidaying with the Over 50's

Vox Pops International write ... A survey conducted a year ago found that 80% of holidaymakers book their holiday’s online, with only 1 in 10 booking through a travel agent. This is only backed up further when we research our destinations, with 44% of us trusting reviews written on websites like TripAdvisor.

[more…]