This white paper delves into the customer life cycle and addresses the dilemma about where enterprises should put their focus – on customer acquisition or customer retention? It also highlights how this dilemma impacts the CIO and innovation,as well as […]
Acquisition vs. Retention : Where should brands focus? … New White Paper Read More »
As we head towards the end of the year, it’s a great time to look back at the B2B businesses trends of 2017 and discuss their impact on all aspects of B2B sales – from lead generation to closing the
8 sales statistics and what they mean for B2B businesses Read More »
Coffee is big business. In addition to the hundreds of Starbucks, Costa Coffee, and Caffè Nero locations across the UK, there are thousands of independently-run cafes on high streets, little side roads, shopping centres, and just about any place where
How to make your coffee shop more approachable Read More »
London, 13 July 2017 — Today, it was announced that Performics, the performance Marketing agency of Publicis Media, has extended its partnership with global data services provider, Acxiom. This extended partnership in the UK will see the incorporation of the
Performics deepens Acxiom partnership in UK with LiveRamp integration Read More »
The garages charging you £234 an hour for repairs: Prices at franchises linked to car makers are up to 40% more than independent workshops Franchised workshops charge £99 an hour average, investigation has revealed Independent garages cause an average of
Ready to download? Simply complete the form and enjoy! Annette Franz, CCXP & Scott Draeger, M-EDP [pictured] outlines what is ‘CX Transformation’ and why CX is the new business imperative for 2017 On Tuesday February 7th, 2017, GMC Software in
CX Transformation – What does it all mean? Read More »
When it comes to the customer experience (CX) strategy, customer communications such as contracts, quotes, welcome kits and account statements are often one of the most overlooked – yet critical – components of the customer journey. These traditional communications have
The challenge – transforming a 10-year-old business by driving sales and productivity. Australia-based insolvency practice increases customer base by 83 percent in less than a year SYDNEY, NewVoiceMedia, a global provider of inside sales and contact centre technology that helps businesses
Debt Busters boosts revenue and efficiencies with NewVoiceMedia’s inside sales platform Read More »
How can apparel retailers capitalise on rising consumer confidence to grow sales? Of course, there’s no magic bullet and every retailer will necessarily adopt multiple strategies – but there’s growing acknowledgement that leveraging explicitly shared customer choices and preferences can
How using customer preferences increases consumer confidence Read More »
Future Thinking write … We recently launched the Services Benchmarking Study, designed to help brand owners across a range of industries better understand their sector across a variety of metrics; including overall customer satisfaction, NPS and Customer Effort.
