TheMarketingblog

Movers & Groovers

New book from Marketo CEO Phil Fernandez challenges outdated sales and marketing practices, ignites a revenue revolution

“A social revolution is underway. Companies must change the way they market to leverage the increased importance of search and social engagement. In Revenue Disruption, Phil Fernandez, the Marketo CEO opens the door for the next generation of global leaders as

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Social media : Personal branding best practice (including carving your niche, targeting influencers, and of course, ‘Googling’ yourself)

Eloqua, the leading provider of on-demand Revenue Performance Management solutions, today released the Grande Guide to Personal Branding, the latest in its series of award-winning eBooks. Written by Dave Cutler, who employed personal branding strategies to raise his visibility, credibility

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