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Metrics

Gold takes to the road with ‘Keeping Britain Cheery’ campaign

Gold, part of UKTV’s network of award-winning channels, is launching its biggest experiential campaign for 2012 with a three month roadshow that rolls out today through INITIALS Marketing. The ‘Keeping Britain Cheery’ push targets 35+ ABC1 viewers in the UK

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“First mobile couponing that operates right across retail” / Sam Blunt, Kellogg’s UK

Shopitize has begun piloting a mobile couponing app that lets British shoppers get cash back on their Jaffa Cakes and Coco Pops. The firm has signed up Kellogg’s and United Biscuits for a thousand-strong pilot of its couponing service this

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“Be there when your customers need you, not just when they ask for you” / Performics

The Performics guide to content marketing: “Be there when your customers need you, not just when they ask for you” High quality, relevant content is the key to encouraging your target audience to engage with your brand.  This is why

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A flash-sales site for moms and kids called Zulily just raked in $85 million in funding and has released a new iPad app

The deal industry—whose pending demise has been widely reported primarily because of Groupon—may have just gotten an adrenaline shot on par with the that Uma Thurman’s character received in Pulp Fiction. Zulily announced Thursday an $85 million Series D round led by

A flash-sales site for moms and kids called Zulily just raked in $85 million in funding and has released a new iPad app Read More »

Looking to incentivise staff to meet end of year targets? / Wickes

A new way to maintain motivation during the festive season Businesses wishing to broaden the choice offered by their employee motivation schemes, to drive activity in the run up to Christmas and the New Year, can take advantage of a

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HMV animates its logo for Christmas campaign / Jane Sherwood ‘Only Marketing Jobs’

HMV prep for animated TV ads ft its Nipper the dog character and gramophone – ow.ly/fj9IY how well will this work? — Jane Sherwood (@onlymarketing) November 15, 2012

HMV animates its logo for Christmas campaign / Jane Sherwood ‘Only Marketing Jobs’ Read More »

Video / Star in your own movie for only £199 by Bazookr.com

Watch the video … These guys – Bazookr help businesses profit from YouTube and other social media channels. All their viral videos cost just £199 (no more, no less). Better still you can choose from more than 200 templates. Great

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Talk to Justyna if you are interested in social media management and training tailored to the design industry

Hello Will, I hope you are well. I’d like to share with you the news about my new venture – I’m now working freelance!I’m running my own Social Media Consultancy specialising in design, lifestyle and interiors sectors. You can find more information

Talk to Justyna if you are interested in social media management and training tailored to the design industry Read More »

Survey: Tablets, Cloud Services and BYOD initiatives show strong adoption and opportunities for growth in 2013

Survey: Small-to-Midsize Business IT Budgets Slowly Rising, While New Hiring Stalls Key report findings include: Only 26% of SMBs plan to hire IT staff in the second half of 2012, a 4% decline from earlier this year, despite IT budgets

Survey: Tablets, Cloud Services and BYOD initiatives show strong adoption and opportunities for growth in 2013 Read More »