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News about Internet Retailing, Social Media, Digital Signage, DOOH & Digital Place Based Media

Mark Pigou tells us ..This is one of my occasional updates for theMarketingblog aimed at keeping you informed about the various events and media we are producing that may be of interest to you in the fields of internet retailing,

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‘Sponsored Video: Salesforce – Spotify’s Social Enterprise Story’

Spotify runs the entire business as a Social Enterprise, using Salesforce for everything from collaboration to tracking progress against quarterly targets to recognizing group and individual achievements. “You can create the right culture and atmosphere when people get peer-to-peer recognition.

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Adobe finds search advertising spend continues to climb with untapped opportunity in mobile

The Adobe Q2 Digital Advertising Report was released on Wednesday, 25th July 2012.   The main findings to come out of the research  revolve around: Search advertising continued to grow in the UK, US and across Europe, representing a key channel

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Research : Play.com case study: The rapid rise of the internet retailer

“Play.com Case Study: The Rapid Rise of the Internet Retailer” Play.com, a Jersey-based, privately owned online retailer, has recorded rapid growth since its establishment in 1988. Starting with a focus on selling CDs and DVDs mainly to young, tech-savvy men,

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Google may end up being compelled to follow Apple and Microsoft with a chain of retail stores worldwide

Apple and Microsoft have taken their decades-long battle into the streets, with branded retail stores to show off their wares and cultivate loyal customers. Apple has more than 300 retail stores worldwide, which rang up $16 billion in sales in 2011,

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