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Consumers receive fewer emails post-GDPR, reveals latest DMA research

Discounts, loyalty and familiarity among key reasons why consumers sign up to email campaigns – excessive contact and irrelevance main drivers for unsubscribes Consumers believe they received less emails than ever before in 2018, estimating this at around 57 emails

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How to save money when developing your mobile app

Almost every business has their own mobile app – and for good reason. It’s an extremely effective way to connect with your customers. After all, who doesn’t have a phone these days? You can provide additional value, market new products

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Promotional products – 7 reasons for using them for marketing

Promotional products are among the most cost-effective ways of advertising. For a low price, you can expose your brand/business and business name, logo and message to a large number of people. Here are reasons why you should opt for promotional

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