TheMarketingblog

Advertising

TheMarketingblog’s most watched video this year – T-Mobile’s Carly Foulkes, the leggy brunette

An oldie but goldie – Itching for a comeback, T-Mobile is assuming a new-challenger attitude as it kick-starts a brand refresh by toughening up its pink-clad TV spokesperson. Talk about TV everywhere: I have to admit I really like this video

TheMarketingblog’s most watched video this year – T-Mobile’s Carly Foulkes, the leggy brunette Read More »

Autoglass / “Consumers believe brands should use a mix of accents, with 26% of consumers stating North East accents as the most trustworthy”

Autoglass®, the UK’s largest vehicle glass repair and replacement specialist, has launched its latest TV advertisement with an emphasis on delivering 40 years of world-class service to its customers. The ad, which launches as the company celebrates its 40th birthday,

Autoglass / “Consumers believe brands should use a mix of accents, with 26% of consumers stating North East accents as the most trustworthy” Read More »

“At OMMA Display Europe we pop the hood on the new ad machine to see how it can be made to work for you”

Rumours of the “death of display” have been greatly exaggerated. Left dormant or dwindling as the worldwide recession drove marketers to the tried and true ROI of search, display advertising has roared back against predictions of decline. In the UK

“At OMMA Display Europe we pop the hood on the new ad machine to see how it can be made to work for you” Read More »

Users can interact with advertiser’s content – watch video, play games, delve into product info, follow the brand on Facebook or Twitter – without leaving the page

Most mobile ad formats are adapted from desktop. Banner ads are squeezed to fit far smaller spaces, with resulting compromises in clarity. Too often mobile ads are a pixelated mess, a shrunken cluster of slow loading indistinct graphics and blurred

Users can interact with advertiser’s content – watch video, play games, delve into product info, follow the brand on Facebook or Twitter – without leaving the page Read More »

Special ‘Load Your Own Story’ offer / Want to get your success story / new product launch / case study loaded into theMarketingblog for only £85?

Call Will Corry, the UK Content Curator on 01784 434 412 for a chinwag “Remember the best content in the world won’t drive revenue if nobody sees it” / theMarketingblog :  ‘Load your Success Story Plan’.  You can have your

Special ‘Load Your Own Story’ offer / Want to get your success story / new product launch / case study loaded into theMarketingblog for only £85? Read More »