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Running an e-commerce store .. 5 top tips .. E-Commerce Platform, Social Media, Offline Marketing, Invite a Friend Schemes, Business Blog

Running an e-commerce store .. 5 top tips .. E-Commerce Platform, Social Media, Offline Marketing, Invite a Friend Schemes, Business Blog

by on February 13, 2017


5 Marketing Tips for Your E-Commerce Store

Today, running an e-commerce store has quickly become one of the most popular methods of making an income online.

It’s possible to start an e-commerce store with little start-up capital, and selling online is a much cheaper alternative to setting up a bricks and mortar store, making it a great way for more people to start their own companies.

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64% of users are more likely to buy a product online after watching a video

64% of users are more likely to buy a product online after watching a video

by on January 11, 2017

7 simple but effective tips for video marketing

Pretty much any video marketing statistics that you may encounter paint a picture of this once up-and-coming, but now firmly established marketing method as one that is highly impactful for businesses operating across the sectors.

Did you know that according to HubSpot, for example, 64% of users are more likely to buy a product online after watching a video, or that incorporating a video into your landing page could boost conversions by 80%?

The fact is that today, video marketing works – but it doesn’t work automatically. Instead, you really have to make it work, for which the below seven simple tips – as shared by The Mob Film Company, a sports filming company based in Manchester – are likely to be highly effective.

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5 social media resolutions you should be making for 2017

by on December 21, 2016

Silence on social media is no longer an option. Every year, finding a business that isn’t on social media becomes less and less likely, probably because so many of us have accounts for personal use, too. Social media is fun after all – it’s a great way to network online and create noise about your business.

But keeping up a presence on social media can drop down the list of priorities for many businesses, especially if it begins to feel like a chore. Keren Lerner, Founder and Managing Director, Top Left Design shares five social media resolutions that small business owners should be making to ensure they make time for perfecting their social media strategy. [more…]

86% of brands are not measuring their social media marketing efforts

by on November 30, 2016

New research from specialist web design and marketing agency, Digimax, suggests that nearly nine in ten businesses aren’t measuring their social media marketing efforts as [more…]

Still need leads? : How we can create, edit and export a special bespoke newsletter for your company – it’s called Newslettered

Still need leads? : How we can create, edit and export a special bespoke newsletter for your company – it’s called Newslettered

by on November 27, 2016

  • Newslettered : We've developed an entirely new newsletter system using theMarketingblog sites that will allow us to create, edit and export a special bespoke newsletter for your company.
  • Better still we make full use of Twitter , LinkedIn , Tumblr, Facebook etc. to get your bespoke newsletter into the hearts and minds of your prospects. It's a content marketing winner.
  • On top of this we give you real time tracking using Lead Forensics. Interested - then read on...

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New Research : Three in four consumers link social video viewing to purchasing decisions

New Research : Three in four consumers link social video viewing to purchasing decisions

by on November 16, 2016

Three quarters (74%) of consumers say there is a connection between watching a video on social media and their purchasing decision-making process, according to new research commissioned by online video solutions provider, Brightcove Inc.

The global survey – conducted with 5,500 consumers in the UK, France, Germany, US and Australia, and published in Brightcove’s ‘The Science of Social Video: Turning Views into Value’ report – revealed that nearly half (46%) of viewers have actually made a purchase as a result of watching a branded video on social media and another third (32%) have considered doing so. Further compelling insights for brands included:

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Ten top tips for a successful festive promotion : PromoVeritas

Ten top tips for a successful festive promotion : PromoVeritas

by on November 4, 2016

Christmas is only round the corner and many brands and agencies are getting ready to launch exciting and engaging promotions in time for the festive season.

However you should bear in mind that this is a busy time of year and so you need to stand out for the right reasons, but also get your implement right and avoid a headache in the New Year.

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It’s almost time for Christmas market season – is your brand prepared?

It’s almost time for Christmas market season – is your brand prepared?

by on November 3, 2016

The clocks have finally wound back which means that the British summertime is officially over. Although it can take time for much of the general public to adjust to the change in season, the excitement of the up-coming thriving calendar of festive fairs and Christmas markets is enough to spark joy across the faces of many shoppers.

With the winter retail season proving as lucrative to businesses as it is enjoyable to customers, PrintDesigns reminds brands hoping to take part in this commercial opportunity that in order to succeed, preparation is key. [more…]

Twitter to cut about 300 jobs : Google acquires eye-tracking startup Eyefluence : Biometric security startup HYPR Corp raises $3M seed from RTP Ventures

by on October 25, 2016

Twitter to cut about 300 jobs - equal to 8% of its workforce, according to Bloomberg; suggests an announcement may come before an earnings report, due Thursday - Link

Update: TechCrunch cites undisclosed sources, suggesting layoffs will target sales teams - Link

10/25/2016 03:20 Comment Twitter Email

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A look at the laws of running prize promotions in Spain …. PromoVeritas

by on October 17, 2016

Although brands have been running exciting consumer prize promotions for over 50 years, with the rise of social media, and the increase in cross-border brands, central marketing teams are often tasked with creating promotions in many different countries and they may have a very different legal framework to consider.

So in this occasional series of articles, we take a look at Spain. The basics on their laws and how to run promotions there. [more…]