Since the inception of the internet, digital marketing has dominated the marketing domain across the world.
Today, digital marketing is used all over the place and its impact can be felt across all digital platforms, be it blogs, web, social media, mobile applications etc.
In recent years, online business has become more popular than ever before.
People are finding different ways to grow their business by promoting online and reaching new customers.
As far as digital marketing is concerned, Twitter is among the most powerful tools available.
Not only is it one of the most popular social media platforms on the planet, but it’s also free for businesses to utilise.
There are still people who are hesitant to go online with their business.
Well, it’s a New Year and all the more reason to aim for growth and improvement. The pros of having a website for your business has overpowered the cons (if there’s any).
Graphic & motion design tool Crello has launched a mobile app for iOS, enabling social media enthusiasts to create eye-catching visuals in just a few minutes, directly on their iPhone.
Despite market saturation, businesses grow, even in 2019. The key is to find the right way to generate more leads for your business.
One such a way is through proper use of social media. Several industries benefit from the use of social media marketing; for example, the salon and spa industry.
However, even with the use of influencers for your social media marketing campaigns, you might not be getting the kind of results you want, because you aren’t using the right influencer.
While some industries constantly throw out old methods to be replaced with the new, marketing is one of those industries that blends both old and contemporary methods together.
Nowadays, marketing is learning to embrace the progress technology has made in terms of how information is published while holding on to some of the older, more traditional methods that still work to this day.
It has been repeated time and time that the secret to a high-converting retail marketing strategy is an “omnichannel” approach, which is basically a multi-channel approach to marketing. This so-called approach refers mainly (but not only) to social media.
New research into influencer marketing from the UK’s leading multilingual digital marketing agency AccuraCast has revealed the waning impact of mega influencers across social media platforms.
The first ever comprehensive report into the social media influence of all footballers in Premier League has revealed that individual players are becoming much more powerful brands than the clubs they play for.
Research reveals next wave of digital sales growth in popular retail categories will be driven by older consumers -
