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Wayne Townsend discusses – “The true distinctions between cross-channel and multi-channel marketing”

 Cross-Channel and Multi-Channel Marketing: One and the Same?   CLICKSQUARED   TFM&A 2012 Though the terms ‘cross-channel’ and ‘multi-channel’ are often used synonymously, they are not the same thing, and savvy marketers understand the distinction.

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“Corporate entertainment should not be forgotten as part of the marketing mix”

“Corporate entertainment should not be forgotten as part of the marketing mix” published on www.themarketingblog.co.uk      Brand awareness has seen a decline in recent years as the recession causes many companies to tighten their marketing purse strings. However, in recent years

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“In 2012 small businesses need to work harder than ever to win new business and stay alive. Make telemarketing the centre of attention!”

“In 2012 small businesses need to work harder than ever to win new business and stay alive. Make telemarketing the centre of attention!” published on www.themarketingblog.co.uk

“In 2012 small businesses need to work harder than ever to win new business and stay alive. Make telemarketing the centre of attention!” Read More »