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Retail News

Smarter Emails, Mailvivo 2 : Who else wants to deliver multiple versions of a single email based on the interests of subscribers? / Mark Gooding

After launching our new newsletter for theMarketingblog we thought it would be very useful to our readers if we featured Mark Gooding of Mailvivo (our newsletter partner) in a special five part information series. Mark will concentrate on various pointers on how

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“The idea that online shopping is for bargain-hunters has been blown out of the water now” / Mark Haviland, MD of Rakuten LinkShare UK

Many of us already have a view that digital is key to driving luxury sales, and as the FT reports, Altagamma, the Italian luxury goods association, and consultancy McKinsey, are launching a report into the digital luxury experience that suggests

“The idea that online shopping is for bargain-hunters has been blown out of the water now” / Mark Haviland, MD of Rakuten LinkShare UK Read More »

Chambord, the French black raspberry liqueur – first ever TV advertising campaign

Chambord, the French black raspberry liqueur, has announced its first ever TV advertising campaign with a sponsorship of E4’s newest US drama. The Brown-Forman owned brand will sponsor ‘Revenge’, an ABC Studios drama starring Emily VanCamp (“Brothers & Sisters”) and

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