The vast majority of people who read books via digital formats are still buying paper books too, according to a poll of 1,000 UK adults conducted by marketing solutions and print services provider St Ives Group.
Furthermore, people reading via both formats get through on average 50% more books in a year than those who read only digital or physical books. Readers of both finish an average of 27.3 books per year; more than one per fortnight. The 4% who only use e-readers get through 18.5 annually, while the figure is 17.4 for those just reading paper books.
To download the research in full, please click here
Giant iTab will be at IRX 2014 this week on Stand# C12.
With specialist designer solution partners, Touch2view have created a Giant Tablet Styled Kiosk designed to be robust enough for the rigours of Public, Retail and Commercial environments. Perfect for ... Retail Outlets, Shopping Malls, Schools, Academies, Cinemas, Museums, Transport Hubs. @TheGiantiTab