Get in Touch

Gadgets

Would you like to speak alongside the brand, agency and media elite at ad:tech London this year?

by Will Corry on May 26, 2015

[more…]

Internet Retailing and eDelivery Conference 2015 websites now open

by Will Corry on May 24, 2015

Now open - The 10th Annual Internet Retailing Conference Website

The eDelivery Conference 13 October 2015 Website is now open

[more…]

“The founders of the Marketing Technology Association on why they founded the MTA”

by Will Corry on May 24, 2015

[more…]

“Increasing sales and customer engagement” – Giant Tables from Giant iTab

by Will Corry on May 18, 2015

New from Giant iTab ...

Our Giant Tables are extremely versatile.They offer a wide range of uses for brand and product presentation, increasing sales and customer engagement.

This electric motorised table allows for full height adjustment with flat and tilt options

[more…]

“Digital marketing is having a moment — and it’s a mobile one”

by Will Corry on May 15, 2015

[more…]

How brands are using social listening as a research and a listening tool – Meltwater

by Will Corry on May 12, 2015

Meltwater write ... Focus groups can be time and labour consuming, expensive and not always reliable; that is before social listening was added to the mix.

  • Social listening can dish the dirt on how our audience really feels, without them feeling under pressure to offer a particular answer.
  • Social listening is the difference between asking a question and eavesdropping on a conversation.

[more…]

Meet face-to-face with the UK’s marketing and media buyers at the place they visit to make investment decisions

by Will Corry on May 6, 2015

Events - ad: tech London 2015 - Why exhibit?

[more…]

The “scientists” and the “artists” – The skills needed for modern marketing

by Will Corry on May 1, 2015

eBay Advertising’s Alessandra Di Lorenzo discusses the need to merge science and creativity in today’s marketing landscape

A decade ago, there were no smartphones on sale and untargeted, broad-brush campaigns were at the heart of advertising. The way consumers shop has changed drastically since then and we as marketers have had to evolve accordingly.

[more…]

A truly pawsome idea – “Check-in to this feed for your own amewsment”

by Will Corry on April 23, 2015

Cats are a staple of internet entertainment.

Scroll through your social media feeds and it won’t be long before you stumble across a feline, frolicking around on your screen; but up until now, the cat has merely been the subject and not the creator, leading Whiskas to ask, what do they get up to when we’re not looking?

[more…]

“When you blend data, analysis, strategy, creativity and all the other elements that give CRM power, you amplify the effectiveness of each”

by Will Corry on April 17, 2015

Amaze One - Seven Questions for Neil Evans, Managing Director, Amaze One

Another one of theMarketingblog's seven questions articles. This time we ask ...

  • How did Amaze One come into being?
  • What do you mean by ‘out of the ordinary’?
  • What’s different about the agency compared to its competitors?
  • What particular problems do clients currently need help with?
  • How does Amaze One assist clients?
  • How does Amaze One fit into the wider St Ives Group?

[more…]