Adobe today released new findings revealing that professionals across Europe are spending almost one day a week (6.8 hours) on office administration such as filling out forms, printing documents, and chasing for signatures. Seemingly simple tasks are complex and time-intensive, and as a result, are inhibiting business growth, draining productivity and wasting resources.
According to the research, business productivity is taking a significant hit with almost half of European employees (48%) reporting that they have lost a contract all together due to office tasks going wrong, and one in three (33%) have been forced to cancel a project due to the same problem—highlighting a significant area of concern for businesses
Download the full findings from the report here: https://blogs.adobe.com/digitaleurope/files/2016/12/Adobe-Document-Drain-Survey-vFINAL.pdf
Adobe MAX 2016, the world’s leading creativity conference, Adobe (Nasdaq:ADBE) announced Adobe Sensei, a new framework and set of intelligent services for dramatically improving the design and delivery of digital experiences.
Adobe Sensei’s intelligent services tackle today’s complex experience challenges—including image matching across millions of images, understanding the meaning and sentiment of documents and finely targeting important audience segments—leveraging machine learning, artificial intelligence (AI) and deep learning capabilities.
Spanning the entire Adobe Cloud Platform, this announcement builds upon the machine learning capabilities unveiled in Adobe Marketing Cloud at Adobe Summit in March. [more…]
Black Friday is now the UK’s biggest online shopping day of the Christmas season, reveals the latest Adobe Digital Insights (ADI) study. Online revenues around Black Friday alone are expected to hit £901 million ($1.1 billion) this year, driven by aggressive sales promotions and its proximity to most peoples’ final pay day before Christmas.
Consumer activity around both Black Friday and Cyber Monday (usually the last Friday and Monday of November, respectively) shows no sign of abating, with spending growth on these two days outpacing annual average growth in the UK by 50 percent. Both are relatively recent imports from the US holiday calendar.
Ryanair’s customer-focused strategy has data driven marketing that is targeted and engaging at its heart. The implementation of the complete suite of Adobe Campaign marketing cloud by Bench – on time and to budget – has been central to the success of this approach.
Artesian Solutions, the UK market leader in customer engagement and sales acceleration software, has today announced the incorporation of its business, and opening of its new office in Boston, USA. This marks a new phase of growth and expansion for Artesian, in direct response to demand from its multi-national customer base.
As 2015 draws to a close, Adobe has released the findings of its 2015 ADI ‘Digital Trends Report’, which has revealed that consumers are embracing IoT technology with open arms.
The report found that 51% of smartphone owners have already interacted with a home IoT device, and based on analysis of over 20 million social engagements, 75% mention these devices in relation to joy, admiration, and anticipation.
Adobe has release its latest Digital Trends 2015 report, surveying the responses of more than 6,000 marketing, and ecommerce professionals around the world on their digital marketing predictions for the upcoming year.
The report demonstrates that for 2015, customer experience has developed as an overarching driver with 22% of client-side organisations viewing this as the most exciting opportunity, and 78% of companies agreeing that they would be trying to differentiate through customer experience in the year ahead.